Community News

“Somebody Please Do Something” Resident Pleads For Action Over Goorganga Plains Safety Concerns

“Somebody Please Do Something” Resident Pleads For Action Over Goorganga Plains Safety Concerns

Long-awaited flood-immunity works proposed for Goorganga Plains near Proserpine are continuing to progress following years of flooding and highway closures along the notoriously flood-prone stretch of the Bruce Highway, however some residents say concerns remain about road safety through the area in its current condition. The proposed Goorganga Plains Floodplain Upgrade forms part of broader Bruce Highway resilience planning aimed at improving flood immunity, reducing closures and strengthening one of Queensland’s most important freight and transport corridors. The area has long been regarded as one of the Whitsundays region’s most flood-affected sections of highway, regularly becoming impassable during major weather events and cutting access between Mackay and the Whitsundays. However, local resident Denise Hadley said she believes the current road conditions are extremely dangerous and claims repeated attempts to raise concerns with authorities continue to go unanswered. “I’m gobsmacked. It’s infuriating, it’s disappointing, and I feel like it’s going to take somebody getting incredibly hurt for someone to listen,” she said. Ms Hadley explained she had contacted the Department of Transport and Main Roads (TMR) almost daily regarding concerns surrounding the road conditions but claimed she had received little acknowledgement in response. “It’s really not good enough. You’re [TMR] supposed to make that road safe for everybody,” she said. Ms Hadley has also contacted the Queensland Transport Minister’s office multiple times and had attempted to escalate the matter further through other government offices. “I don’t know what has to happen for someone to take this seriously,” she said. Ms Hadley claimed the road surface was rough and said reduced speed limits and temporary line markings through the area had heightened her concerns. “It’s disheartening,” she said. Despite her frustrations, Ms Hadley said she intended to continue pushing for action. “I will continue to call, and I will continue to be the squeaky wheel,” she said. “I just want all of those departments to be very aware — and I’ve written this in emails — that if somebody gets hurt out there, it’s on you. You have been made fully aware that there’s something wrong with this road.” Since first raising her concerns publicly on social media in May 2025, Ms Hadley continues to plead with authorities to investigate the stretch of highway, and has continuously echoed, she will keep campaigning until action is taken. According to publicly available project information, the proposed floodplain upgrade is intended to improve safety, flood resilience and freight reliability along the Bruce Highway corridor. Life Publishing Group has contacted the Department of Transport and Main Roads for comment regarding the concerns raised by residents surrounding the Goorganga Plains section of the Bruce Highway, with further coverage to follow next week pending a response from the department.

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“Pretty In The Paddock” Show Ball Lights Up Proserpine

“Pretty In The Paddock” Show Ball Lights Up Proserpine

The Proserpine Showgrounds came alive on the weekend as the annual Show Ball brought locals together for a night of music, celebration, and community pride. Embracing the “Pretty in the Paddock” theme, guests arrived in formal attire, filling the venue with colour, conversation, and dance. Country star Amber Lawrence headlined the evening with a high-energy set that kept the dance floor packed, while local performer Shaun Diver showcased homegrown talent. Organisers from the Show Ball Committee said the event was a strong success, thanking attendees, volunteers, performers, and sponsors for their support. The night was hailed as a reminder of the region’s strong community spirit and love of shared celebration.

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COLLINSVILLE LUNCHEON BRINGS RURAL WOMEN TOGETHER

COLLINSVILLE LUNCHEON BRINGS RURAL WOMEN TOGETHER

Women from across the region gathered in Collinsville this week for the Heart of the Farm Ladies Luncheon, an event focused on connection and wellbeing within agriculture. Hosted by NQ Dry Tropics through the Landholders Driving Change (LDC2) project, the luncheon featured guest speakers Steph Schmidt from Farm Life Psych and Anika Molesworth from Climate Wise Agriculture. The event combined inspiring conversations with networking opportunities, good food and plenty of laughs, leaving attendees feeling “inspired and recharged”. In a social media post following the event, NQ Dry Tropics thanked the guest speakers for sharing their stories and insights with local women involved in agriculture and regional communities. The luncheon formed part of the Landholders Driving Change project, funded by the Queensland Government through the Queensland Reef Water Quality Program. CAPTION: Guests gathered in Collinsville for the Heart of the Farm Ladies Luncheon hosted by NQ Dry Tropics. Photo source NQ Dry Tropics

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Burnout: When Your Nervous System Stops Trusting You

Burnout: When Your Nervous System Stops Trusting You

Burnout is never weakness; it’s a condition of the strongest performers. High performers often believe they can operate at 140% forever. They push harder, take on more, solve every problem, carry everyone, and wear exhaustion like a badge of honour. The conscious mind tells them, “Keep going. We’ve got this.” But the nervous system is quietly keeping score. Burnout happens when a nervous system no longer believes its owner will protect it. It helps to think of burnout as two people living in one body. The first - your conscious mind - driven, capable and highly productive. It loves achievement, pressure and momentum, thrives on ticking boxes, solving crises and outperforming expectations. The second - your nervous system - ancient survival system designed to keep you safe and alive, which regulates stress hormones, sleep, recovery, digestion, emotional balance and energy. Unlike your conscious mind, it cares only about survival - not KPIs, outcomes and lists of achievements. Problems arise when high achievers keep the ‘pedal to the metal’ for a long, long time - never taking their foot off the accelerator long enough for the nervous system to rest and repair. Too much cortisol (stress hormone) builds up for waaaaay too long - eventually, the nervous system stops trusting its human host. At first, it whispers - poor sleep, irritability, waking at 2am with a surge of adrenaline, emotional overwhelm, brain fog and fatigue that rest no longer fixes. When whispers are ignored – it then screams! The nervous system escalates, starts pulling emergency levers, normal daily functions are near impossible, and the body begins forcing the slowdown the mind refuses to choose. It’s a small break before a complete implosion, telling you to stop right now before you can’t reverse it. Don’t let your driven employees arrive at this outcome, balancing on the edge of a precipice. Create honest, authentic check-ins with your high achievers, encourage discussions about emotional well-being, and ensure they take time off – without the phone! Contributed with thanks to Judy Porter, Shiift

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Whitsunday Green

View Club Urges Mackay Community To Embrace The Spirit Of Giving

October 24, 2025

In Support Of The Smith Family’s Christmas Appeal

Mackay VIEW Club is calling on the community to embrace the festive season spirit of giving and help raise funds for The Smith Family’s Christmas Appeal, to ensure thousands of students experiencing disadvantage can be supported in their education in 2026.

The charity aims to raise $4.9 million nationally through the appeal, which will provide more than 11,600 children with access to critical learning and mentoring programs to help them stay engaged and motivated at school.

This includes programs like student2student, which pairs younger students with young reading buddies, and after-school Learning Clubs, where students get support with their homework from trained volunteers – many of whom are VIEW Club members.

Mackay VIEW Club president, Elizabeth said this work is more important than ever as families face the ongoing effect of cost-of-living increases.

“Today in Australia, one in six children are growing up in poverty, limiting their ability to make the most of their education. Everyone is feeling the on-going effects of the cost-of-living crisis, but it is not felt equally,” President Elizabeth said.

“For families who were already doing it tough, the higher cost-of-living means having to make difficult choices between paying everyday bills and being able to support their children’s education.”

“All funds raised through donations to the Christmas Appeal will ensure students can take part in The Smith Family’s evidence-based numeracy, literacy, tutoring, digital and mentoring programs to help them catch up and keep up at school.”

Nationally VIEW Clubs currently support more than 1,800 students on the charity’s flagship Learning for Life program, which provides educational, personal and financial support.

“We love hearing about how well our students are doing on the program and receive several letters a year which detail their achievements, hopes, and dreams. We are so proud of the young people we support, and there’s no better time than Christmas to show them our generosity,” said Elizabeth.

VIEW (Voice, Interests and Education of Women) is a national women’s organisation and support network, bringing together women to enjoy social activities, develop skills, and make connections – all while supporting Australian children experiencing disadvantage.

For those who are interested to find out more about VIEW or who would like to join visit view.org.au or call Elizabeth on 0438 715 731

For more information on the appeal, go to www.thesmithfamily.com.au or call 1800 024 069. To find out more about joining VIEW, visit view.org.au or call 1800 805 366.

Photo source: Mackay View Club

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Editor's Note 24 October

October 29, 2025

Hi everyone,

It’s definitely awards season, and the excitement is building!

This Saturday marks our inaugural Life Publishing Group gala event, supporting seven regional charities. A huge thank you to our entire team for their hard work — especially our Mackay Sales Manager, Jess Clark, whose passion has driven this event from the start, and to our Whitsunday Sales Manager for coordinating donations and client support.

I can't wait to share more about the event with you next week.

This week, however, I’d like to shine a light on the Whitsunday Tourism Awards, which eight of our team attended last Saturday night.

I had the honour of presenting an award and took the opportunity to share a short speech. Walking onto the stage and hearing cheers from my team was a truly meaningful moment. That sense of support — along with my incredible husband by my side, rescuing my lost phone and driving a few of us ‘over 30s’ home — made the evening extra special.

Another standout moment was witnessing the renewed energy and enthusiasm for the awards. What felt somewhat disheartened last year was, in my view, completely revitalised this time around.

The Bob Porter Award went to someone who described it as one of their “top three life moments” — a testament to its renewed significance. And the shift away from lengthy written submissions to the Best of Queensland Experience Program has created a fairer, more accessible entry process.

While some may have felt uncertain navigating the new system, it was wonderful to see smaller businesses step into the spotlight — a refreshing change that reflects the true diversity of our tourism community.

You can read the full 16-page awards feature by turning to page 30.

Until next week,
Rach

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Many Hands Make Light Work

October 24, 2025

This week’s good deed comes from someone many of you will know, Life Publishing Group’s Editor-in-Chief, Rachael Smith.

While out on a distribution run, Rachael was restocking newspaper stands at Whitsunday Plaza, hauling heavy bundles as she moved from point to point. Despite pushing through with determination, the load was visibly demanding.

As she powered through, a kind young man approached and offered to lend a hand, Rachael taken aback by the gesture stated:

“At first, I almost declined, thinking I could manage on my own, but then I saw the genuine look in his eyes and graciously accepted.”

As he helped her carry the bundles, the young man said something that stuck with her:
“That’s what we do around here in this community, we all help each other.”

"He was such a nice person," Rachael shared. "simply wanting to help and contribute to the positive environment of his community, it was lovely see someone, especially a young guy in his twenties, think to help and offer support."

What might have seemed like a small gesture had a big impact on Rachael, and when she told the story back at the office, we all agreed: this had to be our Good Deed of the Week.

We love hearing stories like Rachael’s. If you or someone you know has done a good deed or experienced one, we’d love to hear about it! Send your stories to editorial@lifepublishinggroup.com.

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ADELAIDE DIRECT FLIGHTS CANCELLED

October 24, 2025

Jetstar have announced that the Whitsunday Coast Airport to Adelaide direct flight will soon be cancelled.

Since launching less than 12 months ago the flight has averaged at around 61% capacity and has not met the airline’s minimum requirements for long-term sustainability.

The final direct flight will operate on Wednesday 28 January.

A council spokesperson said that customers booked onto the Adelaide service have been re-accommodated on alternative flights.

Despite the cancellation of the Adelaide route, the Whitsunday Coast Airport continue to work with airline partners to expand services, including discussions for a new route planned for 2026.

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A Bold Move, A Positive Platform

October 24, 2025

The Whitsunday Tourism Awards took a bold new direction this year, shifting away from the traditional, time-consuming written submission format in favour of alignment with the Best of Queensland Experience Program (BOQEP).

This updated model now mirrors the approach adopted across much of Queensland, with winners assessed based on real-world results — including verified online reviews, customer feedback, accreditation standards, and industry engagement.

In the past, operators were required to submit written entries of up to 10,000 words to compete. While thorough, this often proved a barrier for smaller businesses lacking the time or resources to complete submissions that truly reflected their quality and impact.

Driving the change is Julie Telford, Chair of the Board of Tourism Whitsundays and former owner of Red Cat Adventures, now Business Development Manager for SeaLink Whitsundays, which employs over 140 staff.

Speaking on the night, as both Chair of the Board and a long-time operator, Telford acknowledged that under the previous format, the awards had become a bit predictable, with the same businesses – including her own – being recognised year after year.

“This change was about levelling the playing field and celebrating operators who consistently deliver exceptional experiences every day. For too long, some outstanding businesses missed out simply because they lacked the time or resources for lengthy submissions,” she stated.

“This new approach provides everyone with a fair chance and shifts the focus back to where it belongs — on the guest experience. It acknowledges the real-world impact operators are making, from positive customer feedback to engagement within the wider tourism community."

While there was initial apprehension about the shift in format, the overall reception on the night was positive, with many attendees praising the fairness and simplicity of the new model.

Tourism Whitsundays CEO Tim Booth strongly endorsed the changes during his address, highlighting the region’s exceptional participation in the BOQEP program. He pointed out that while Brisbane has 350 operators involved, the Whitsundays — despite being a small regional area — has an impressive 123, reinforcing the region’s position as a leader in Queensland tourism.

The 2025 Whitsunday Tourism Awards not only celebrated excellence but also marked the start of a more accessible and inclusive future for the region’s tourism operators. The new format puts the spotlight back where it belongs — on the customer experience — and sends a strong message: the Whitsundays continues to lead the way in Queensland tourism.

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Whitsunday Business Awards To Celebrate Local Innovation And Excellence

October 24, 2025

The Whitsunday business community will come together next month to celebrate innovation, leadership, and community spirit at the 2025 Whitsunday Business Awards, recognising 70 outstanding nominees across ten award categories.

Delivered in partnership between Whitsunday Regional Council, the Whitsundays Chamber of Commerce and Industry, and the Bowen Chamber of Commerce, the Awards shine a spotlight on the people and enterprises driving growth across the region.

This year’s event is proudly supported by Bendigo Community Bank Cannonvale–Proserpine as Principal Partner, highlighting its commitment to building stronger, more connected communities through business support.

Whitsunday Regional Council Mayor Ry Collins said the Whitsundays’ business sector continues to set a benchmark for regional excellence, innovation, and resilience.

“The Whitsundays has always been a place where local businesses punch well above their weight by combining creativity, community pride and the kind of tropical spirit that keeps people coming back,” Mayor Collins said.

“From Bowen to Collinsville, and from Proserpine to Airlie Beach, our business community is the beating heart of our economy.”

Alan Milostic, President of the Whitsundays Chamber of Commerce and Industry, said “These Business Awards are an opportunity to recognise the businesses and individuals going above and beyond.”

“We know that when we celebrate our businesses, we inspire others to grow, create jobs, and build a stronger regional economy for everyone. We look forward to celebrating everyone at the event in November.”

Jo Shepherd from the Bowen Chamber of Commerce said the Whitsunday Business Awards are more than just recognition, they are a celebration of resilience, innovation, and community spirit.

“They offer our region a unique window into the journeys behind local success stories, shining a light on the determination, challenges, and growth that help shape our business community. Congratulations to all nominees.”

2025 Whitsunday Business Awards – Nominees

Best of the Whitsundays: Business of the Year

For an outstanding business that sets the gold standard for excellence, innovation and leadership in the region.

• Airlie Beach Hotel
• Airlie Beach Tourism
• Birds Fish Bar
• Mana Skin Body & Soul
• Maroona Gardens
• Ocean Rafting
• Whitsunday Life Newspaper

Business Leader of the Year

Recognising an inspiring leader whose vision, dedication and influence have driven exceptional business and regional success.

• Garry Matthias, Corrsafe Enterprises
• Jenny Rush, Aquatic Rush
• Kellee Fogg, Whitsunday Law
• Robert Congo, Yooribaya Cultural Experience

Rising Star: Employee, Apprentice or Trainee

Highlighting an exceptional individual who has demonstrated outstanding growth, dedication and contribution.

• Aaron Murphy, Down to Earth Whitsundays
• Allen Bauer, Bird’s Fish Bar
• Billy Hinchcliffe, Pilchers Mitre 10 Bowen
• Jessica March-Peach, Women’s Well Co
• Orry Ferguson, Airlie Beach Hotel
• Shontelle Betzel, Bowen Rail Company

Small Business Hero

Recognising sole traders and small businesses that make a big impact through ambition, innovation and resilience.

• Above and Below Gallery
• Airlie Health Hub
• Ambitious Cakes
• Ceremonies by Georgina
• Edge Dance Studio Whitsunday
• Mumabuba
• Oceanic Tales
• Option Insurance Brokers
• Party Cakes Whitsunday
• Principle Movements
• Queen of Clothing
• The Answer is Yes
• Tim Warren Auto Airconditioning & Electrical
• Yooribaya Cultural Experiences

Customer Service Champion

Celebrating businesses and individuals who consistently go above and beyond to create unforgettable customer experiences.

• Airlie Beach Executive Services
• Hogs Breath Cafe Airlie Beach
• Bowen Tourism and Business
• Katrina Williams, Garden Shack Whitsundays
• Magnums Accommodation Airlie Beach
• Mana Skin Body & Soul
• Mariah Dean, Frangipani Cleaning Services
• Peninsula Airlie Beach
• Tamarra Robson, Bowen Meals on Wheels
• Whitsunday Sailing Outrigger

Regional Game Changer

Recognising businesses that fuel economic growth, innovation and community prosperity across the region.

• Bowen Gumlu Growers Association
• Corrsafe Enterprises
• Shiift
• Tin Lid Enterprises
• Whitsunday Life Newspaper
• Whitsundays Property Buyers

Trailblazing Young Entrepreneur

Celebrating rising stars (under 25) who are redefining success in start-ups, leadership or industry innovation.

• Fayith Mitchell, Photography for You
• Mariah Dean, Frangipani Cleaning Services
• Sam Vanderpoel, Rolling with Netherpoel

Community Champion

Highlighting businesses making a real difference in the Whitsunday community through meaningful contributions and initiatives.

• Abbot Point Operations, Community Support Program
• Bowen Community Op Shop
• Bowen Meals on Wheels
• Bowen Old People's Home Society
• Bowen Tourism and Business
• Club Whitsunday
• Creative Connections Whitsunday
• Tassal
• Tin Lid Enterprises
• Whitsunday Housing Co Ltd

Eco Excellence

Showcasing businesses that are leading the way in sustainability, environmental responsibility and green innovation.

• Airlie Health Hub
• Bubble Soap Co
• Coral Sea Marina
• Pilchers Recycling
• Whitsunday Segway Tours
• Zero Waste Solutions

Business Legends of the Whitsundays: Hall of Fame

Celebrating businesses or individuals that have achieved long-term success and made an enduring impact.

• Abbot Point Operations
• Magnums Accommodation Airlie Beach
• Nathan Fleming, Airlie Beach Tourism and Ocean Rafting
• Tim Warren Auto Airconditioning & Electrical

WHAT: Whitsunday Business Awards
WHERE: Proserpine Entertainment Centre
WHEN: Friday 21 November (5.30pm - 8.30pm)
Tickets: Available via Whitsundays Chamber of Commerce and Industry website

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The Whitsundays – More Than A Beautiful Place

October 24, 2025

Turquoise waters, teeming reefs, green landscapes, and the whitest of white beaches. The Whitsundays is a pretty special place. The region is not just a natural wonderland, home to 74 of the world’s most stunning islands. It’s a place for adventure, escape, indulgence, and where dreams become happy memories to share as stories for years to come.

As I move across the region, it’s never lost on me how blessed we are to live in such a beautiful and diverse part of the world. Tourism is a vital driver of the local economy, and nowhere is that more pronounced than in the Whitsundays.

Last Saturday night, the region’s tour companies, accommodation operators, restaurants, and tourism businesses were showcased at the Whitsunday Tourism Awards. Congratulations to all the winners. Your success is well deserved because the field of entrants was so strong. To those who may not have secured a victory, you should still be very proud. The sum of all your efforts makes for a local tourism industry with few rivals.

Around 900,000 people, both domestic and international visited the Whitsundays last year, spending over $1.6 billion. To put things in perspective, in 2019 that spend was just under $700 million. That’s more than double in five years. Add to that the fact that we had a couple of those years interrupted by COVID, and these are truly extraordinary figures. It’s the result of a lot of hard work by a lot of people, helping to position our region as a premier holiday destination. With so many amazing operators and industry groups, it’s not hard to see these figures continuing to rise.

The Whitsundays is a holiday mecca attracting visitors from all over the world. But it’s not just the international market that the region impresses. Airlie, Bowen, and surrounds are incredibly popular with Australians, too. Importantly, the industry is also well supported by locals. That’s right, locals choosing staycations and spending locally has a major impact on driving the industry to bigger and better things.

Many in the tourism industry faced difficult challenges during COVID, and with visitor numbers down over the course of a couple of years, it was locals who helped fill the void. With local support, most businesses and operators were able to battle through to be even stronger on the other side.

Every time you book a tour, stay on one of the islands, eat out, or even buy a coffee, you’re contributing to our local economy and tourism industry. I know how tough many are doing it right now with the cost of living and rising expenses. So, to everyone choosing to spend locally, thank you for continuing to support our businesses and operators. If you can’t afford to get away over Christmas, just remember there’s still plenty to enjoy right here at home. And don’t forget the region also has an array of great free activities, like going for a hike, cooling off at the lagoon, or throwing a line in.

Let’s keep showing the world what makes the Whitsundays not just a place to visit, but a place to remember.

Contributed with thanks to Member for Dawson Andrew Willcox MP

Member for Dawson Andrew Willcox MP enjoying the sights of Airlie Beach while celebrating the success of the Whitsundays’ world-class tourism industry. Photo supplied

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Reclaim The Night March This Saturday

October 24, 2025

As part of Sexual Violence Awareness Month this October, Whitsunday Counselling and Support will host its main community event, Reclaim the Night, at Coral Sea Marina Gardens. The evening will feature guest speakers including MP Amanda Camm and Officer in Charge Anthony Moynihan from Whitsunday Police, followed by a walk along the Airlie Beach Foreshore.

Attendees are encouraged to bring signs, or pick one up from the team on-site. Live music by Dylan Hammond, light nibbles, and networking opportunities will follow the walk.

“This is such an important issue in our community — one in four women experience some form of sexual violence in their lifetime,” said organiser Charlotte Jones.

This is the first event of its kind in Airlie, with hopes to make it an annual tradition.

WHAT: Reclaim the Night March
WHERE: Coral Sea Marina Gardens
WHEN: Saturday 25th October at 5.30pm

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Donzel Is Driving Toward His Future at Tec-NQ

October 24, 2025

Donzel began his Tec-NQ House journey in Semester 2, 2025, bringing fresh energy to the boarding community. As a year 10 student, preparing for year 11 in 2026, he already has his future mapped out: a career in the automotive industry.

“I chose Tec-NQ for the opportunities after school,” said Donzel.

“I heard about this school from family members,” he added.

It’s the strength of Tec-NQ’s vocational pathway options that attracted him, and he is keen to take every chance to learn. “So far, it’s been good,” he added with a smile.

Head of Boarding, Luke Papworth, says Donzel’s attitude is a great fit for Tec-NQ House. “When new students arrive with a clear goal, it sets them up to make the most of the opportunities here,” Luke said. “Donzel has come in focused on automotive, and we’re already seeing his commitment.”

Life outside of the classroom keeps Donzel busy. At home on Warraber Island in the Torres Strait, he spends spare time fishing with family and friends. In Townsville, he’s quick to make use of the boarding house facilities, enjoying games of pool and keeping up with basketball. A loyal Chicago Bulls supporter, his favourite number is 23, a tribute to Michael Jordan. On the rugby league field, he follows the Roosters.

For Luke, this balance of vocational focus, sport and recreation is exactly what Tec-NQ House was designed to provide. “Boarding gives young people independence with a safety net,” he explained. “We set expectations around learning, wellbeing and behaviour, and then we support them with structure and routine. That’s where they thrive.”

Tec-NQ House itself is a purpose-built boys-only residence located in Rosslea. Opened in 2022, it provides accommodation for up to forty senior school students from regional and remote Queensland, giving them access to Tec-NQ’s trade-focused senior school program.

The facility blends structure with comfort. Students have air-conditioned double-occupancy rooms, communal lounges with streaming services and computer access, and a secure outdoor recreation area with BBQ facilities and a basketball court. An on-site professional chef prepares nutritious meals every day, fuelling the boys for school, sport and work placements.

Transport is provided to the Tec-NQ Douglas co-educational campus, and staff also drive students to and from workplaces when required. This removes barriers and lets students focus on their learning, hobbies and friendships. After-hours, the boys enjoy organised sport, social activities and excursions, all designed to build a sense of community.

Luke says that for students like Donzel, these routines help them settle quickly. “First-year boarders do well when there is a clear rhythm to the week,” he said. “They learn to manage their time, connect with mates and build confidence. Those skills will serve them in school, in apprenticeships and in life.”

With his career pathway in mind, his hobbies from home, and a willingness to get involved in boarding life, Donzel is making a strong start. We look forward to seeing his journey continue into year 11 and 12.

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Proserpine Businesses Speak Out:

October 24, 2025

Strong Support for Visitor Services & RV Park Revival

Recently, the Proserpine Sub-Committee of the Whitsundays Chamber of Commerce & Industry ran a Business Impact and Tourism Opportunities Survey to gather insight from local businesses on recent closures and how Proserpine can boost its visitor appeal.

The survey, completed by 20 businesses from diverse businesses and industry sectors – plus numerous comments on social media – revealed clear priorities and strong consensus among local operators.

Key Messages from Proserpine Businesses

   When the RV Park first opened in 2019, more than half of businesses noticed an immediate uplift, with some reporting up to a 10% increase in sales.
   68% of businesses reported a decline in customer traffic or sales after the RV Park closure in 2023, with 42% describing the drop as significant.
   85% strongly believe reinstating a free (or similar) RV Park in Proserpine would benefit both their business and the wider economy.
   70% say a centrally located Visitor Information Centre – ideally in the main street, or in or near an RV stop – would encourage more tourists to stop and explore Proserpine.

Travellers vs. Tourists: Why It Matters for Proserpine

While survey responses did not explicitly differentiate between travellers and tourists, the responses make clear that the closure of visitor services (the RV Park primarily) impacted travellers – particularly caravanners and grey nomads – rather than traditional tourists.

Unlike tourists, who are drawn to the Whitsundays for leisure and attractions such as the Reef, islands, or organised tours, travellers use Proserpine as a functional stopover point. They contribute not only to hospitality and retail, but also to a wide range of everyday services.

Respondents highlighted impacts across sectors not always associated with tourism, including automotive repairs, veterinary clinics, healthcare providers, and general retail.

Businesses stressed that these visitors created broad-based economic value. One respondent noted:

“We’ve noticed fewer caravanners stopping to restock supplies since the RV Park closed.”

Another added: “There was a huge drop in foot traffic… it was like the life was sucked out of the town.”

This feedback shows that travellers generate spending patterns extending well beyond the traditional visitor economy. By losing an RV Park, Proserpine has lost a key mechanism that encouraged these stopovers – reducing both main street vibrancy and customer flow across service industries.

What Businesses Want to See

Based on the survey results, the Whitsundays Chamber calls for:

   Reinstating a free or low-cost RV stopover facility to support travellers, not just tourists.
   Establishing a main-street Visitor Information Centre – or distributed information outlets in current Proserpine businesses – to improve visitor services and provide orientation.
   Upgrading basic visitor amenities – more toilets, showers, shade, and accessible parking are needed.
   Building on Proserpine events and experiences, including heritage storytelling, guided town walks, and using major events to activate the town.

Conclusion & Next Steps

The survey results clearly show that Proserpine businesses see traveller-friendly infrastructure and a central Visitor Information Centre as vital to attracting stopovers, increasing visitor spend, and strengthening the local economy. There is also strong appetite to collaborate on initiatives that celebrate heritage and activate the town through events and experiences.

The Whitsundays Chamber will now:

   Engage with Whitsunday Regional Council to present the survey results and advocate for reinstating traveller-friendly facilities, including an RV Park and Visitor Information.
   Explore opportunities and partnerships to fund a Whitsundays Chamber-led Historical Town Trail initiative that integrates business, industry, and arts and culture precincts.
   Launch a Whitsundays Chamber-led Business Activation Strategy to align Proserpine with regional tourism priorities and major events, and elevate appeal through improved retail standards, coordinated marketing, and precinct revitalisation initiatives.

Full Data & Report now available

The full Business Impact & Tourism Opportunities Report is available from the Whitsundays Chamber website with aggregated data, question-by-question breakdowns, and direct business feedback.

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A Minute With The Mayor 24 October

October 29, 2025

Honouring Gene Wilson And His Lasting Legacy

As Mayor of the Whitsundays, one of the greatest privileges of this role is to recognise those who have left an enduring mark on our community. This week I want to reflect on the life and legacy of the man who created Mullers Lagoon, Gene Wilson, who passed away recently at the age of 98.

Gene and his wife Sylvia, along with their children Jeannie, Charles and Gwen, arrived in Bowen from Lutz, Florida, in 1961. Like many who choose to call the Whitsundays home, Gene brought with him not only a love for this place but also a vision for what it could become. He looked at what many saw as a swamp and instead saw the opportunity to create something beautiful and lasting for the community.

In the late 1960s, Gene began the enormous task of transforming flood-prone land into what we now know as Mullers Lagoon. Using a homemade dredge, a front-end loader, trucks, scoops, and plenty of hard work, he moved countless cubic metres of mud and silt.

It was a labour of determination, resourcefulness, and sheer belief in a better future. By the early 1980s, his vision had come to life in a picturesque lake and surrounding parkland that has since become one of Bowen’s most loved community spaces.

In the mid-1980s, Gene and Sylvia made another remarkable gesture. They sold the lake and much of the surrounding land to Council on very favourable terms so that it could be preserved as parkland for the people of Bowen.

Their decision was not about profit but about community. It was about ensuring that future generations would have a place to gather, to relax and to enjoy the natural beauty of our region.

Council is now finalising details to name a new walking track at Mullers Lagoon in Gene’s honour. This is a fitting tribute to a man who dedicated so much of his life to turning a vision into reality for the benefit of others. His legacy will continue to be enjoyed by families, visitors and the people of Bowen for generations to come.

Gene Wilson’s story is a reminder that lasting legacies are built through passion, perseverance, and a commitment to community. On behalf of Council, I extend heartfelt condolences to the Wilson family and gratitude for the extraordinary gift Gene has left to Bowen.

His work has created a place that embodies the spirit of our region and will continue to enrich lives well into the future.

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Did you know? 24 October

October 29, 2025

Whitsunday Regional Council is launching a collaborative Erosion and Sediment Control Inspection Program this wet season (November – April 2025) to help protect our waterways, seagrasses and reef environments.

Sites with good erosion and sediment controls not only safeguard marine ecosystems but also prevent soil and gravel from clogging stormwater drains, which in turn reduces local flooding and keeps our roads safer.

Find out more about best practice erosion and sediment controls by visiting the Coastal Management and Waterways section of Council’s website.

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Criminal Matters

October 24, 2025

Made a mistake? We’re not here to judge. (That’s the magistrate’s job.)

Traffic offences. Minor criminal charges. Everyone deserves a fair go and the right advice.

At Whitsunday Law, we help you understand your options, prepare for court, and avoid making things worse. We’ll give you clear, honest advice and represent you if you need us in court. No scare tactics, no judgement, just practical support.

Because one bad day shouldn’t define your future.

Whitsunday Law – Real help, when it really matters.

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Needing a hand with your QBCC Annual Financial Reporting?

October 29, 2025

Accountancy Plus

Annual financial reports were introduced by QBCC to check the financial strength of contractor-grade licensees in Queensland.

Our highly skilled team at APW can assist you with your annual reporting & calculating the financial health ratios as per QBCC standards.

Important Dates:
28 October: September 2025 quarter employee super is due

31 October: Tax Returns (not lodged through a tax agent) are due for lodgement

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Planning On Retiring Soon?

October 24, 2025

Are you planning on retiring in the next couple of years?  If so, you should consider some pre-retirement planning right now.

There are several things to consider.  How much income do you want to have for the active, less active and sedentary phases of your retirement to do everything you want to do?  Do you have enough in the pot to fund this desired retirement income?  Will you get Age Pension support at any point?  Do you have to shuffle money around between outside and inside super or between husband and wife?  What if the share market and property prices crash?  One of the biggest things to learn more about is how to protect yourself against the inevitable market crashes.  Based on history they will happen twice in a 20-year retirement, and that is the focus of this article.

Currently you’re a worker who is building their super and wealth and investing through contributions, so you are a regular BUYER of investments.  When you retire and start drawing down on your super and investments to provide a passive income, you swap, and become a regular SELLER of investments to fund those monthly super pension payments.  This is a complete 180 degree about face, and it has some ramifications that you should start planning for now.

If you think back to the big investment crashes in the last 20 years, we had the Covid crash in 2020 where all markets fell 30% and took 12 months to recover, the Global Financial Crisis in 2007 where all markets fell 50% and took 5 years to recover and the tech wreck in 2000 where overseas markets fell 50% and took 6 years to recover.  The key is that in all those crashes when the good quality, blue chip investments underlying your super fell in value, you were buying them, as your employer and maybe you made your regular super contributions.  As an example, in the GFC, Commonwealth Bank shares fell from $60 per share in 2007 back to $24 per share in 2009.  Luckily you bought some with your regular contributions as they’re now around $100 per share and you’ve also earned good dividends every year.  Different story if you had been forced to sell some at the wrong time because you were retired and had to provide cash within your super pension to draw down a regular monthly payment to live.

There are strategies to protect against having to sell undervalued assets to fund pension payments in retirement.  At Eclipse, we’ve been in this game for over 30 years and have been using our ‘Bucket Strategy’ to protect our retired clients through all these crashes.

The biggest take away from this article is if you are looking to retire in the next few years, you should pre-plan for it now.  The world is a very uncertain place right now with wars, trade wars, geopolitical tensions and the AI bubble, and you don’t want a market crash to happen just before your retirement if you’re unprepared.  Many people couldn’t retire in 2007/8/9 in their 60’s and retired in 2012/13/14 in their 70’s because they hadn’t come in for pre-retirement planning and got caught by the 2007 GFC.  Don’t miss 5 years of the best, active years of your retirement, plan and protect yourself now.

For a free consultation with local people who understand the complexities of these or any other financial matter, contact Eclipse Financial Services at Cannonvale on 49467359 today or visit www.eclipsefp.com.au Book in for our free Pre-Retirement Planning seminar in August.

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