Independently Owned, Locally Grown, Community Loved
At 18, Rachael Smith sat around a table with friends, mapping out the pages of an imaginary magazine. Today, she leads a team of 20 creatives stretching from Mackay to Ingham, producing four weekly regional newspapers and two bi-monthly magazines for Life Publishing Group.
Rachael’s path into print media was anything but direct. After completing university in her native England, she travelled across Europe, worked a ski season in the French Alps, and eventually settled in Australia, the country she now proudly calls home. Along the way, she operated a charter boat business and later owned a café in Byron Bay, consistently stepping into leadership roles. Yet it wasn’t until she entered the world of magazines and newspapers that she discovered her true calling.
Rachael began as a sales representative for a local paper, quickly proving her versatility by stepping into a dual role with Core Life and Tripping Magazine, selling advertising while writing feature stories. Within a few years, she was promoted to Editor.
At 37, Rachael’s life took an unexpected turn when she was diagnosed with stage 3 bowel cancer. With a two-year-old son at home, she underwent six months of intravenous chemotherapy while continuing to work full time and raise her family. The experience was profoundly challenging, but it strengthened her resilience and purpose. She is now preparing to publish her first book, Surviving Cancer: A Working Mum’s Guide, sharing practical insights and hope with other women navigating similar journeys.
Professionally, her career continued to flourish. In 2020, Core Publishing launched the Mackay and Whitsunday Life Newspaper, and Rachael became Editor of Whitsunday Life. Over the next three years, she also led the launches of Burdekin Life and Hinchinbrook Life Newspapers as Editor.
In 2024, when the owners of Life Publishing Group relocated to the UK, Rachael stepped into the role of Editor in Chief, overseeing all publications across the group.
“It’s been an exciting and challenging career path, and I often pinch myself to check this is all real,” she says.
Today, her mission is clear: to champion the power of positive news and strengthen the communities her publications serve.
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