Community News

Bluey Display Ignites Christmas Joy

Bluey Display Ignites Christmas Joy

By Sebastian Conidi Front Page Since 2015, cane farmer Caroline Lee and her family have been spreading festive cheer with their much-loved hay-bale displays at the corner of Telford Road and Gregory Cannon Valley Road. What began with a simple snowman has grown into a yearly tradition eagerly anticipated by the community. This Christmas, the family has unveiled a colourful new display featuring characters from the beloved TV show Bluey alongside Santa. Created by Caroline, her husband Michael and in-laws Laurie and Carmel, the display draws cars daily and brings smiles to all ages, spreading Christmas spirit across the Whitsundays. Local Farmers Build Popular Bluey Display for Christmas Since 2015, cane farmer Caroline Lee, with the support of her family, has been putting up fun hay-bale displays on the corner of Telford Rd and Gregory Cannon Valley Rd during the festive season to ignite Christmas joy. Initially beginning with a snowman, and followed by Santa's train the, ritual has continued every year thanks to its great popularity. "People would always ask: what are you doing next year?" said Caroline. This year sees an exciting new display of characters from the popular Australian kids show 'Bluey' along with Santa. "Bluey is just so popular, he's everywhere," shared Caroline when asked where the inspiration came from. The driving force behind the project involves a group effort with Caroline supported by her husband Michael and his parents Laurie and Carmel. "It's between 4 of us, it's not just 1!" she joked. "I'd be lost without them!" The family work together to craft the beautiful displays that have cars pulling over and people piling out, eager to capture special festive photos. The display has gone through various iterations over the years including a locust, a tinnie and a doctor and nurse during Covid. Displays also come up at different times of the year such as an Easter Bunny for Easter and Anzacs for Anzac Day. "It puts a smile on the kids faces!" expressed Caroline. "Everyday you look down there and there's cars pulling in all the time!" The Bluey display has clearly spread lots of happiness and will continue to do so through the festive season. A big thanks to Caroline and her family.

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Editor's Note 19 December

Editor's Note 19 December

Hello everyone, There are almost no words that can do justice to this week’s events, however, I feel it is my responsibility to contribute to the narrative in some small way. The massacre at Bondi has struck at the heart of our nation, making even the most patriotic among us feel disgust and horror at how this event symbolises the way our country is changing. How acts of hate are changing this country. In my opinion, however, what the terrorists did not realise when they chose to take 15 innocent lives on Sunday, is the power of humanity, the power of unity and the power of good, which far outweighs all hate. This belief, regardless of which God you worship, which church you attend, or which religion you adhere to, is shared by the vast majority people. In the aftermath of the atrocity, leaders from many faiths have come together, united in grief, united in prayer. You see, people find solace in uniting with love following moments of horror. So this devastating event, which has seen an outpouring of grief with the whole world watching, will, in my opinion, only make us stronger and show us the way forward as a country, together. This is illustrated poignantly by the fact that a Muslim fruit shop owner, who had gone out to meet a friend for coffee on Sunday, became the hero, risking his life to disarm a depraved man full of hate. As we head into Christmas, let’s keep those who were lost in this tragic event close to our hearts. But let’s also fight this act of hate with love, love for each other, love for life and love for God, whichever God that may be for you. Rach Quote of the Week: "We are all human beings first"

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Whitsundays Regional Council Announces Huge Sports Precinct

Whitsundays Regional Council Announces Huge Sports Precinct

The Whitsunday Regional Council has officially announced the adoption of the Whitsunday Regional Sports Precinct Masterplan. The 95-hectare site, located in the Proserpine to Airlie corridor, is set to become the Whitsundays’ regional sporting hub. The precinct will give local clubs room to grow, provide more opportunities for children to participate in sport, and create a venue capable of hosting major carnivals and events. Whitsunday Regional Council Mayor Ry Collins said the first stage is expected to deliver a combination of new fields, courts, shared amenities, and essential access upgrades including improvements to the Shute Harbour Road intersection to ensure safe and efficient entry to the precinct. “The long-term vision includes athletics, BMX, equestrian, indoor sport and even land set aside for a future school. With Brisbane 2032 getting closer every day, we’ve got an incredible opportunity to set up the Whitsundays as a training base and who knows, maybe even grow a few Olympians of our own,” he shared. Stage 1 is backed by a $15 million Federal Growing Regions grant, and it was developed by the community. “More than 40 local clubs rolled up their sleeves and helped shape what this precinct needs to be now and into the future,” said Mayor Collins. “Their ideas, feedback and passion are all over this plan, and I’m incredibly grateful for the time people put in.” With the Brisbane 2032 Olympic Games approaching, this major project represents an exciting initiative that aims to attract athletes, sporting events and industry to the region. Whitsunday Regional Council Mayor Ry Collins said the region is growing quickly and we need this sporting space. “This plan opens the door for the Whitsundays to welcome athletes, events and new opportunities right here in our backyard. “It is about creating places where young people can dream big, where clubs can thrive and where the whole community benefits for generations to come.” The sports precinct is expected to create new opportunities across the Whitsundays, supporting a wide range of sports and strengthening the region’s athletic community while attracting visitors and investment. “This will be a generational project for the Whitsundays, creating new opportunities for sport, jobs and community life,” added Mayor Collins. “Big projects like this don’t happen overnight, but for the first time, we’ve got a clear, shared roadmap. Council will keep pushing hard for funding to bring each stage to life. “This precinct is about more than sport, it’s about giving our young people space to dream big, giving clubs room to thrive, and building something that will serve generations of Whitsunday families.”

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PJ and J’s Community Christmas Lunch

PJ and J’s Community Christmas Lunch

Ensuring No One Spends Christmas By Themselves Now in its third year, Paula Jean and Jan Clifford are busy organising their Community Christmas Lunch at the Airlie Beach Bowls Club on December 25th. Having found great success in the past, the lunch aims to bring people together during Christmas so that no one has to spend the festive season in isolation. “I just felt it was really sad that there were so many people who spent Christmas by themselves,” said Paula, prompting decisive community action to ensure people could find company if they were feeling isolated during the holidays. Drawing on her own experiences of being away from family at Christmas, Paula wanted to make sure others could feel included. Returning to the Airlie Beach Bowls Club, the event promises to continue fostering community spirit. Food and toys are donated so that everyone can enjoy a good meal and receive a present at Christmas. “The support from the community is amazing,” added Paula. “Food is my language of love, I’ll feed anyone!" She urges that anyone who would like to join is most welcome. She also encourages those who can to send in donations to help ensure the event can properly cater for everyone in need. “It’s the most beautiful feeling to do this.” For anyone who would like to join or get involved, you can email Paula at pjsfooddiary@outlook.com or visit the Facebook event page entitled “PJ and Jan’s Community Christmas Lunch.” Best of luck to Paula and Jan in organising an amazing occasion! WHEN: 25 December, Christmas Day, 10:30 am to 2:30 pm WHERE: Airlie Beach Bowls Club Sign Up: Facebook page or email pjsfooddiary@outlook.com

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Mackay Christian College

Willcox Wins Dawson Amid National Shift

May 8, 2025

By Amanda Wright

With the dust barely settled on a national election night, Federal Member for Dawson Andrew Willcox has already rolled up his sleeves.

Re-elected with an increased two-party preferred swing of 1.76 per cent at the time of print, Mr Willcox defied the national trend to claim victory in one of Queensland’s most diverse and industrious electorates. His campaign, driven by on-the-ground community engagement and a clear commitment to Dawson’s future, secured 62.18 per cent of the two-party preferred vote, up from 60.42 per cent in the previous election. It was a bittersweet night for the Liberal National Party overall, but for Andrew Willcox, it marked a renewed mandate to fight for regional Queensland.

Boots Back On The Ground

Mr Willcox didn’t waste any time expressing his gratitude after the polls closed.

“Thank you, Dawson,” he wrote.

“While the overall result was bittersweet, it’s a great honour to be re-elected as your Federal Member.

“I’m truly grateful to everyone who’s put their faith in me again.”

Having first won the seat in 2022, Mr Willcox said the result reaffirmed the trust placed in him to continue fighting for the region.

“I will continue to work hard and fight for a stronger future for Dawson, taking your views and voice to Canberra.”

There was no rest for Andrew Willcox the morning after the election. While others might have paused to celebrate, he was back on the ground with his team, returning to polling venues to ensure they were left clean and tidy — a gesture he said was important out of respect for the schools and community spaces that hosted them.

“We ran a grassroots campaign with a lot of boots on the ground, and that wouldn’t have been possible without the people who stood behind me and my vision for Dawson.”

Mr Willcox extended his thanks to his family – Raylene, Jack, Shannon and Tom – and to his campaign team and all the volunteers who turned up in all weather and sometimes hostile conditions.

“Family is everything. You make the challenges lighter, the successes sweeter, and life better.”

In a national climate that favoured Labor, Dawson bucked the trend.

Mr Willcox secured 54,892 votes in the two-candidate preferred count, with Labor’s Neil Wallace polling 33,384. First preference results showed Willcox received 42.15 per cent of the vote, ahead of Wallace (26.38 per cent), with the remainder spread across six other candidates.

He attributed the swing toward him to hard work and staying in touch with constituents.

“It’s not lost on me that I have the support of the people – that only motivates me more to fight harder for this region. The people here know I don’t bring issues from Canberra to Dawson – I take issues from Dawson to Canberra.”

One of the biggest of those issues is the Bruce Highway.

“I’m pleased my Labor opponent acknowledged the Bruce as needing attention. Now that one of their own agrees, I expect Parliament to take note and act,” he said.

“The Bruce is what connects everything – it links our mining towns, our farming regions, our ports, our tourism destinations. I drive the Dawson segment every week. It needs serious work.”

His “Back Our Bruce” petition has been running for more than a year and, he said, would remain a key focus of his second term.

While the LNP will remain in opposition federally, Mr Willcox said he wasn’t heading to Canberra with his tail between his legs.

“This result has only driven me to go harder,” he said.

“I made a lot of election commitments that were reliant on the Coalition being in government – but that doesn’t mean I’m turning my back on them. They’re worthy causes, and I’ll be pushing for funding through other avenues.”

With three years of parliamentary experience under his belt, Mr Willcox said he was ready to be a stronger advocate than ever.

“Experience is key. I know the beat of Parliament House and how it hums. Things change quickly and you have to be across every amendment to legislation.

“I’m not going to Canberra quietly – I intend to be a force to be reckoned with.”

He spoke passionately about Dawson’s contribution to the national economy.

“This region punches significantly above its weight. We’re the largest sugar-growing region in Australia, exporting 80 per cent of our crop. Bowen is the heart of the winter salad bowl. We have cattle scattered throughout the electorate, and we’re the biggest service hub to the mines over the hill – which put $9 billion into the state coffers annually. We need to keep all of that operational.”

He also took aim at the Albanese Government’s economic track record, warning that cost-of-living pressures were not going away.

“The greatest concern to people is the cost of living, and I’m worried the breadcrumbs this government throws out will continue to see a slide in living standards. There’s been no real shift in their economic policy – and that concerns me.”

Labor candidate Neil Wallace said while time was against him, he was grateful for the support he received across the Dawson electorate.

“I want to thank the Labor Party for the opportunity to represent the electorate of Dawson,” he said.

“With only a nine-week campaign we hit the ground running. Whilst time was an issue, I do apologise for not getting to the northern end of the electorate as much as I would have preferred. The people of Dawson were very supportive.”

He also acknowledged those who backed him throughout the campaign.

“Thank you to all those who volunteered and of course to my wife Joanne and children for their love and support.

"I will continue to follow issues here in Dawson and ensure Andrew Wilcox is kept to account for his promises on issues such as the Bruce Highway."

Mr Wallace said he would be taking time to reflect on what comes next.

As this Parliament enters its next chapter, Mr Willcox said his role remained crystal clear.

“My priority is always the people of Dawson.

“They’ve given me their trust again – and I won’t waste it.”

Mixed emotions at Dawson’s LNP function as Andrew Willcox celebrates his re-election alongside wife Raylene, campaign team, volunteers and supporters – pleased with the local result, but reflective following the Coalition’s national loss. Photo supplied

Andrew Willcox and his team of dedicated volunteers at pre-poll – part of the grassroots effort that helped secure another term in Dawson. Photo supplied

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Riding By Heart, Not By Sight

May 8, 2025

Legally Blind Rider Turns Paddock Dreams Into Championship Reality

By Hannah McNamara

In a paddock just outside Mackay, where the sun paints the sky gold and hooves drum a steady beat of determination, 24-year-old Jayde Cloke is rewriting what’s possible.

Born with a congenital condition that left her legally blind, Jayde has defied all odds to become a formidable competitor in the Queensland State Equestrian Trials. Riding unassisted, guided by feel, memory, and an unshakable bond with her horses, she’s blazing a trail of courage, composure and ambition.

“We went down to my grandmother’s to fix her fence one day and I got to ride one of my mum’s mate’s horses and that’s where we found out that I was a natural at this sport,” Jayde recalled.

That chance ride kicked off a journey that led her to Mackay Riding for the Disabled around the age of 10. Since then, her progress has been as breathtaking as a gallop across open fields.

By 2022, she was competing at state level – placing second and third in her first championship appearance. The following year in Maryborough, she claimed first in dressage and second in the working trial.

Now, with this year’s state championships approaching in October – and possibly nationals too – Jayde is training harder than ever.

“You have to have good balance and good equitation… improving the way you sit in the saddle, your posture, the way that you hold the reins,” she explained.

She says her coach, Jody Burrows from Mackay Riding For Disabled Association, has been instrumental in her progress.

“She’s honestly amazing. She’s helped me through learning all of my current skills and all of my competition testing.”

Jayde’s training involves working with different horses, and each one is a new challenge.

“It’s like cars. You get in a different car than you’re used to and you have to relearn all the buttons,” she said.

“You’re working in unison with a six to seven hundred kilo animal… it’s not a dictatorship, it’s a partnership.”

That partnership begins with care.

“Just taking the time to stand there and connect… brushing its mane and tail… it’s a great way to bond.”

Her dream is bold, with hopes of making it into the Olympics.

“My big goal… is to someday end up at the Olympics,” Jayde shared.

“As much as yes, a disability is a boundary, there are ways to push past it and test your own limits.”

And Jayde is quick to offer encouragement to others.

“Give it three goes before you say, ‘Well, I can’t do that.’”

She gives credit to her parents who instilled a simple but powerful lesson that she now carries with her.

“The biggest thing they taught me is that ‘no’ is not going to kill me.”

Behind her quiet strength is a network of support, including Feros Care and local coordinator Emily Lomulder, who has witnessed Jayde’s transformation firsthand.

“It’s just been such an amazing achievement to see the difference in Jayde over the years,” Emily said.

“Jayde’s just a great example for others. When she’s got a goal, she finds a way to achieve it.”

Thanks to tailored funding through Riding for the Disabled, facilitated by Feros Care, Jayde’s equestrian journey has flourished.

“It’s empowerment and freedom that are crucial to her wellbeing and quality of life,” Emily said.

“It’s just an absolute inspiration to see what she’s doing with her horse riding and what she’s going to come up with in the future.”

Looking forward, Jayde is determined to not only compete, but to inspire.

“Being around horses is a great form of therapy,” Jayde added.

“Because it’s just you and the animal… the horse picks up on your mood, so you learn to manage your emotions and stay calm.”

In the saddle and in life, Jayde Cloke rides with heart. And with every stride, she proves that vision isn’t just what you see, but rather what you strive to make possible.

24-year-old, Jayde Cloke’s determination, supported by Feros Care and Emily Lomulder, is rewriting the rules of possibility in equestrian sports. Photo credit: Hannah McNamara

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Rail Overpass Works On Norris Road And Glenpark Street

May 8, 2025

Council will be conducting maintenance works on the rail overpasses at Norris Road and Glenpark Street from this Saturday, May 10.

The night works at Norris Road will require traffic to be reduced to single lane and reduced speeds from 9pm to 5am until Thursday, May 15, weather permitting.

Maintenance works at the Glenpark Street rail overpass will require a reduced speed zone for six weeks, weather permitting, from 9pm to 5am.

Stage two works will also be required at Norris Road in about six weeks with the same speed reductions and lane closure.

Council appreciates the community’s patience during this time.

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Coastal Living

May 8, 2025

Dreaming of salty breezes, golden sands, and afternoon strolls along the shoreline? Buying a home near the beach in Queensland isn’t just a lifestyle upgrade — it’s an invitation to live more connected to nature, community, and calm.

Coastal living in Mackay offers daily access to some of the world’s most beautiful beaches, a more relaxed pace, and endless opportunities for outdoor living. Think weekend barbecues with ocean views, morning beach walks before work, and the wellness benefits of sea air and sunshine.

To make the most of beachside life, a few practical tips can help you protect your investment and enjoy it long-term. Salt air can be harsh on homes, so choose properties with stainless steel fittings, weather-resistant cladding, and quality paintwork designed to handle coastal conditions. Regular rinsing of exterior surfaces and air conditioning units will also help maintain longevity.

Some properties may be in erosion-prone zones, so it's wise to check council maps and ask about the area’s environmental history. That said, many coastal communities have strong planning and protective measures in place, and your local real estate agent or council can provide guidance.

As for lifestyle? Expect vibrant local markets, a strong sense of community, and the joy of nature right at your doorstep. Coastal homes tend to hold value well too — especially in sought-after regions like the Whitsundays and Mackay, Sunshine Coast, and Far North Queensland.

With a little know-how and the right property, coastal living can feel like a holiday that never ends.

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Slattery Auctions Opens Full-Service Yard In Mackay

May 8, 2025

A new player has rolled into Mackay’s industrial landscape, promising to shake up the way local businesses buy, sell and manage high-value equipment. Slattery Auctions & Valuations, a nationally recognised leader in asset valuation and auction services, has opened a full-service site on the corner of Milton Street and Boundary Road, just 350 metres from the Mackay Airport.

Known for its work across Australia’s key mining and agricultural regions, Slattery’s expansion into Mackay is a strategic move to support regional industries with on-the-ground expertise and faster, more affordable access to market.

The new facility offers everything from vehicle and machinery inspections to full-scale auctions and collections. For local sellers, this means no more long hauls to Brisbane to offload equipment, because transactions can now be handled right here in Mackay.

Matthew Birch, Business Development Manager and head of the Mackay operations, says the timing couldn’t be better.

“This region is built on agriculture and mining, sectors where cash flow and efficiency are crucial. Our presence here allows businesses to turn trucks, trailers, mining gear, and ag equipment into cash without delay.”

Regular auctions are already underway, with events held every six weeks and moving to a monthly schedule. These sales are attracting a mix of local and national buyers, with strong interest in everything from workhorse utes to collectible items and rare number plates.

“We’re seeing record-breaking car sales and a growing appetite for electric vehicles,” Birch explains.

“The EV boom is real, and our auctions reflect the shift. At the same time, we’re seeing more rare and quirky items – like themed number plates going for over $10,000.”

With tourism bouncing back, the ability to value and sell niche assets has become a key offering.

But beyond the numbers, Slattery’s arrival is about regional empowerment.

“We’re here to support local businesses, reduce transport costs, unlock value from underutilised assets, and ultimately, help the region grow.”

Slattery Auctions invites locals to attend their upcoming auction on the 14th. Whether you're in the market for heavy machinery, a rare collectible, or simply curious about the buzz, the doors are open.

For more information, or to consign equipment, drop into the Mackay yard or give the team a call.

Slattery Auctions opens in Mackay, offering locals easier, faster sales of vehicles, machinery, and equipment. Photo source: Slattery Auctions

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Community Rallies For Critically Injured Teen After Mackay Crash

May 8, 2025

The family of 19-year-old Kai Johnson is calling on the community for support following a serious traffic crash in Mackay last Friday night, May 2.

At approximately 10.40pm, Kai was struck by a taxi while walking along Sydney Street in the Mackay CBD. Emergency services rushed to the scene, and he was transported in a critical condition to Mackay Base Hospital. Due to the severity of his injuries, Kai was later flown to Townsville University Hospital for further treatment.

According to Queensland Police, the Forensic Crash Unit is continuing to investigate the circumstances surrounding the incident and has asked for any witnesses to come forward.

Meanwhile, Kai’s loved ones have launched a GoFundMe campaign titled “Cover medical expenses for Kai Johnson” to help cover the extensive costs associated with his treatment, travel, and family support.

“We are Kai’s family and are seeking your support to cover medical costs, travel expenses and other necessities during a very difficult time,” the family wrote on the fundraising page.

“On Friday evening Kai was struck by a taxi in Mackay CBD. Kai has suffered extensive injuries and required immediate transportation to Townsville where he is currently undergoing treatment.”

The young man, originally from Sydney, is now hundreds of kilometres from home. His family says this distance has added another layer of stress and hardship to an already traumatic situation.

“Kai is far from his home in Sydney and the costs of getting family to his bedside and ongoing medical needs are proving challenging,” the statement continued.

“We are asking for you to please help our son, brother, cousin, nephew, grandson and dear friend to ensure he is surrounded by the love and support he needs.”

As of early last week, the campaign had received an outpouring of support from the public, with more than 150 donations raising $13,374 toward their $16,000 target.

The generosity of the community has been deeply appreciated by Kai’s family, who thanked everyone for their support.

“Thank you for any contribution big or small, we are incredibly grateful.”

As police continue to investigate the incident, anyone who may have witnessed the crash or has dashcam footage from the area at the time is urged to contact Crime Stoppers or Policelink.

To support the Johnson family and help Kai’s recovery journey, visit the GoFundMe page: Cover medical expenses for Kai Johnson.

The community is rallying behind 19-year-old Kai Johnson, who remains in critical care after being struck by a taxi in Mackay, with a GoFundMe campaign launched to support his medical and family expenses. Photo source: GoFundMe

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Property Point

May 16, 2025

Selling real estate is about people, not about bricks and mortar.

What I mean by that is that the human element of the transaction, the buyers and sellers, are what elevate the experience above trading shares in BHP or the Commonwealth Bank.

If all you did was answer an on-line inquiry from a potential seller, sign up the listing without meeting the owner, take photos and a video of the property, send those images and basic information to potential buyers and then negotiate a sale over the phone and by email… well the human element tends to disappear.

The truth is that in Mackay at the moment, a lot of the sales are being conducted just like that. And sometimes, with a property that has got tenants on a long-term lease, that produces the best result for a seller because a southern investor will look at it just like they would BHP shares and pay according to value and potential returns.

But most of the time the best way to sell a property is to work with and advise the sellers on a strategy and take the property to the market, which includes investors and Mackay buyers.

It might sound a bit old-school but it means making sure your write-up, photos and marketing connect with potential buyers and that you hold private inspections and open homes that introduce buyers to the property.
You get to know the property and what it offers buyers. By understanding what the property can add to a buyer’s life, whether that is an individual, a couple or a family, you can help create an emotional connection between the buyer and the property.

All this needs to be subtle and understated because there’s no bigger turn-off than a pushy, obvious sales person who loves the sound of their own voice. Saying just enough is usually the right amount.

Anyway, that’s what I mean when I say selling real estate is not about bricks and mortar … yes, you’ve got to know the property but what creates the best sale is understanding the emotional connection that a buyer is going to have with that property.

It means that, to a degree, you’ve got to get to know the buyer. You can’t create that connection that a buyer might have with a property through an email exchange. You’ve got to be at the property with them and I’m hoping that this is why, in a world of AI, I get to keep doing what I do.

That human interaction you have with a buyer means that sometimes you get to sell their house again when they decide it’s time to move on.

It’s a great honour to sell a property for someone you sold it to. I’ve done it quite a few times and it is a terrific experience because you get to continue the relationship and help them achieve their goals.

There are different objectives when you work with a buyer who has become a seller but the basics of trust, communication and work ethic don’t change.

But don’t get me wrong, you do get to know the house pretty well. I have sold a couple of properties three times and it’s a bit like catching up with an old friend.

If the property’s been renovated it’s a bit like: “Oh, hello, aren’t you looking good? I see we’ve been working out. You look younger than when I last saw you. Amazing what a bit of botox and a smart new outfit can do.”
Sometimes the poor old girl has had a busy life with lots of kids and fun and life has taken a toll. That’s when I arrive with a make-up artist and a manicurist for a quick make-over before we go to market again. Ah, that’s better.

“Okay my friend, let’s sweep them off their feet again.”

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Time-Poor And Stretched Thin Your Marketing Can't Wait Any Longer

May 8, 2025

The to-do list of a business owner never sleeps, it’s a daily juggle of customer demands, staff management, competitive pressure, and those inevitable fires that need putting out. People are so busy working in the business, they often neglect to allocate time to work on their business. Well-planned marketing often gets pushed aside, not for lack of importance, but because the day runs out before the list does. When it's left on the backburner, growth stalls and great opportunities are missed.

Jody Euler, owner of Mackay’s first full service and longest standing creative agency, redhotblue, has seen it all and knows exactly how to give businesses back what they need most: time.

  1. Why do you think business owners feel so time-poor?

Many business owners wear multiple hats. Whether it’s to stay in control, manage costs, or because they’re struggling to find the right team. Whatever the reason, it often leads to a scattered approach, long hours, and a to-do list that rivals Santa’s on Christmas Eve.

  1. What common time-wasting habits do business owners fall into?

One of the most common pitfalls I see is a lack of focus and consistency in branding and marketing. Jumping from one idea to the next wastes time, dilutes the brand, and creates confusion in the marketplace.

  1. What are some mistakes you see time-poor business owners making?

Too often, businesses underestimate marketing, until the lack of brand presence hits hard. It usually happens at a critical point: a competitor enters the market, sales targets are missed, or market share begins to slip away.

In response, there’s a rush to act, usually with whatever marketing deal or trend is most readily available. The result is generic messaging, uninspiring creative, and a muddled brand. In the long run, this quick fix costs more time than it saves, damaging credibility, relevance, and customer connection.

  1. What practical advice would you give a business to reclaim some time?

One of the most valuable lessons in business is recognising your strengths and knowing when to bring in experts for the areas that aren’t in your wheelhouse. Whether it's finances, HR, marketing, or digital trends, surrounding yourself with the right professionals can be a game-changer. By stepping away from tasks that aren’t your strength and focusing your time where you can add real value, you create space for greater profitability.

  1. What would you say to someone who thinks that liaising with a marketing agency will require more time than just doing it themself?

Yes, in the beginning it will take time. And I can already hear you thinking, “Time? That’s the one thing I don’t have.” But if long-term success matters, can you really afford not to make the time?
After 30 years in the industry and helping countless businesses through uncertain times, one thing is clear: once a plan is in place, your brand messaging locked in, and your marketing aligned with your goals and budget, it becomes a streamlined, results-driven process. That early investment of time pays dividends.

  1. How does your agency streamline marketing efforts to help businesses reclaim their time?

If there’s one investment every business should make, it’s a marketing consultation. It’s often the first time a business owner gains real clarity around their brand and marketing from an external, expert perspective.
Working with a professional helps you save time because it eliminates the guesswork.

The real success happens when you move away from generic, off-the-shelf marketing and build a strategy designed specifically for your business.

A tailored approach not only saves time but delivers results.

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Midwives Honoured For Excellence in Mackay

May 8, 2025

Earlier this week, midwives across the Mackay and Whitsunday regions were recognised for their outstanding contributions to maternal and newborn care during International Day of the Midwife celebrations.

At Mackay Base Hospital, three midwives were presented with awards acknowledging excellence in care, leadership and emerging practice:

Emerging Midwife Award (Postgraduate): Amber Moyle, registered midwife, Women’s Health Unit, Mackay Base Hospital.

Exceptional Midwifery Care Provider Award (consumer-nominated): Danielle Sorbello, clinical nurse midwife, Women’s Health Unit, Mackay Base Hospital.

Outstanding Nursing and Midwifery Leadership Award: Jessie Twivey, nurse educator, Women’s Health Unit, Mackay Base Hospital.

At Proserpine Hospital, the Isabelle Morris Memorial Award was also presented in honour of the late midwife who served the region for more than 30 years. This year’s recipient was Kirsty Dolphin, a registered midwife recognised for her commitment to women’s health in the Whitsundays.

The awards highlighted the dedication, compassion and clinical skill shown by midwives working across the region’s public health services.

Award-winning team: Mackay Base Hospital midwives Jessie Twivey, Amber Moyle and Danielle Sorbello were recognised earlier this week for their outstanding contributions to maternity care as part of International Day of the Midwife celebrations. They are pictured beside the celebratory cake with MHHS Chief Executive Susan Gannon. Photos supplied: Mackay Hospital and Health Service

group photos

Amber Moyle

Jessie Twivey

Danielle Sorbello

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Compassion On The Curb

May 8, 2025

A heart-warming act of kindness unfolded near the Beaconsfield petrol station last week, witnessed by a passing motorist returning home from North Mackay.

According to the eyewitness, traffic was flowing steadily when a four-wheel drive suddenly pulled over. Without hesitation, a man – described as of Indian descent – stepped out of his vehicle, despite a line of traffic beginning to bank up behind him. His purpose was simply to rescue an injured bird stranded in the middle of the road.

“To see this fourby pull up, an Indian fella getting out with a line of traffic banking up behind him to save an injured bird in the middle of the road,” the witness recounted.

“Hip hooray to this amazing caring person.

"It made my day.”

In a moment when most would choose convenience or continue driving, this individual’s compassion stood out, offering a quiet but powerful reminder that small actions can carry great meaning.

The bird, cradled gently in the man’s hands, was moved to safety its fate shifted by one person’s choice to stop and care.

It was a fleeting encounter, but one that left a lasting impression – proof that everyday heroes often wear no cape, just a conscience.

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Cane Trains Rolling As Crush Nears

May 8, 2025

Wilmar Sugar and Renewables has confirmed the start dates for its 2025 North Queensland crushing season, with the first of its eight sugar mills set to fire up from Monday 3 June.

Operations will begin in the Burdekin and at Plane Creek Mill in Sarina on 3 June, followed by the Herbert region on 10 June. Proserpine Mill will be the last to come online, with a planned start date of 17 June.

Pre-season commissioning is already well under way, with steam trials scheduled to begin at Inkerman Mill in the Burdekin on 13 May.

In preparation for the season, RSU and locomotive driver training commenced earlier this week across Wilmar’s milling regions. From Tuesday 6 May, empty cane trains began running on the cane rail network during daylight hours.

Motorists are urged to be vigilant at cane railway crossings and to observe all signs and signals throughout the pre-season and crushing period.

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Love That Crosses Oceans

May 8, 2025

No matter how many birthdays you’ve had, there’s something about your mum that still makes you feel five again. That reliable all-wise voice on the end of the line. The smell of her cooking that feels like safety itself.

At 42, I became a mum. Late, perhaps, by some standards, however I was just incredibly thankful for my little miracle to finally arrive. My own parents flew over from New Zealand to be here for the birth of my son. We had our first three-generation Mother’s Day together: me, my baby boy, and the woman who had given so much of herself to raise me. She stayed for three months, holding me up through the fog of newborn life. She was there when I stumbled through sleep deprivation, unsure of who I even was anymore. She never judged—just helped. Quietly. Gently. Lovingly.

A year later, cancer arrived. Colon cancer. And she came again to stay with my little family for three months. Without question. She stood by me through surgery and the start of chemotherapy, all while caring for my toddler like it was the most natural thing in the world. That’s what mums do—they show up. Again and again.

This year, though, I won’t get to spend Mother’s Day with her. She’s back in New Zealand, caring for my dad, who is battling lung cancer. And my wonderful mother-in-law is caring for my father-in-law, who’s also undergoing radiation for cancer.

These women are my strength, my blueprint. Their love runs deeper than any diagnosis, any hardship, any distance. A mother’s love doesn’t end—it just finds new ways to keep giving.

To every mum, whether you’re wiping noses, holding hands through heartbreak, or offering quiet strength in the background, Happy Mother’s Day for Sunday.

May your coffee be hot, your toddler’s tantrum be brief, and your partner elbow-deep in dishes. You’ve earned it.

Amanda

Mother's Day 2024 in Mackay, two weeks after receiving my cancer diagnosis

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Rain And Strong Wind Warning Dampen SPARK!

May 8, 2025

With strong winds and showers forecast for the weekend, council and stakeholders have made the difficult decision to postpone SPARK! Wood Street.

The SPARK! Wood Street event was set to “pop up” as a dynamic activation of the old cinema car park on Wood and Gordon streets from this Friday, May 9, to next Friday, May 16.

Unfortunately, the festivities were mostly centred around the Friday, Saturday and Sunday (May 9 to 11) and the Bureau of Meteorology has forecast a strong wind warning during that period.

The event is expected to be rescheduled for a weekend in June, however, residents are encouraged to follow the Mackay City and Waterfront Facebook page for new dates and updates.

Council apologises for any inconvenience and looks forward to reigniting SPARK! in a few weekends time.

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Rising Star Lauren Hamilton Neill Shines In Lead Role Of New Aussie Thriller

May 8, 2025

CQUniversity is thrilled to celebrate the success of alumna Lauren Hamilton Neill, who has secured the co-lead role in the upcoming Australian feature film The Girl in the Shadows, directed by award-winning filmmaker Darren K Hawkins.

A graduate of CQUniversity’s Bachelor of Music Theatre program, Lauren’s career has taken flight both nationally and internationally, with her latest project set to debut at an advanced screening on July 12.

The Girl in the Shadows marks a major milestone in Lauren’s fast-rising career.

Hawkins described Lauren as “a powerhouse performer,” adding that her “preparation, professionalism, and emotional depth” set a benchmark on set.

“She is, without a doubt, one of this country’s most unheralded premier acting talents,” he said.

“Lauren brought intensity, adaptability, and a profound connection to her character – and it’s clear that her time at CQUniversity helped build that foundation.”

Lauren credits her time at CQUniversity’s Conservatorium of Music for equipping her with the skills and mindset needed to thrive in the industry.

“The access to industry professionals and the demanding yet supportive environment laid a foundation for every role I’ve taken on,” she shared.

Director of the Central Queensland Convervatorium of Music, based at CQUniversity, Professor Judith Brown expressed pride in Lauren’s accomplishments.

“Lauren is a shining example of what our graduates can achieve with passion and perseverance.

“Her journey from the Conservatorium to the big screen is inspiring, and we’re incredibly proud to have played a role in her artistic development.

“Her story speaks to the power of training that blends technical skill with real-world experience.

“She’s not only excelling in front of the camera, but now also stepping into screenwriting – showing just how versatile and driven she is,” Professor Brown added.

Lauren’s performance in the Canadian feature film Stage 5 also garnered acclaim, and she has now been cast as the lead in Hawkins’ next film Kennedy, which she is also co-writing – an extraordinary step for a first-time screenwriter.

“She has a gift for understanding character and story at a deep level,” Hawkins said.

“The world is about to discover a remarkable Australian talent.

“As these projects are released, I hope more people, especially women attending CQUniversity, look to Lauren and be inspired by her talent and her journey."

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How Can Council Make Your Library Experience Better?

May 8, 2025

Mackay Regional Council Libraries want you to tell us what a great library service looks like and what’s on your library wish list.

Part yearly health check and part strategic planning tool, the annual Community Survey is Libraries’ way of giving the regional community a say in how their libraries operate.

The survey is live from today. Jump in and complete it online at www.connectingmackay.com.au/libraries-annual-survey or visit your local library to complete the survey and go into the draw to win one of five $100 WISH gift vouchers.

Mayor Greg Williamson said our libraries were constantly evolving hubs.

“Although traditional library services are still highly valued by our community, we no longer only read or borrow books from the library,” Mayor Williamson said.

“They are centres of knowledge, technology and social interaction – somewhere you can discover something you didn’t know was on offer,” he said.

“You will find things like robots, a sound booth and podcasting setup, sewing machines, a variety of musical instruments, gaming consoles and so much more.

“Community needs, hopes and expectations of public libraries are ever-changing, and it’s important that we hear from you so we can continue to improve and deliver the services you want and need.

“This survey is important because it helps influence our future priorities and initiatives – we want the good and the bad, because all feedback helps to shape this fantastic service.”

Questions in the survey cover topics like:

Do you feel connected to your community when visiting the library?
How do you Library? What library services do you use?
How happy are you with the libraries’ services and features?

The survey runs until Thursday, May 22.

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Your FREE Voice In Print

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