Independently Owned, Locally Grown, Community Loved
OPINION PIECE from the office of Federal Member for Dawson Andrew Willcox There is no question that immigration into Australia is out of control. The government’s numbers are too high, and standards are too low. A sustainable migration program must consider our capacity to provide housing, healthcare, infrastructure and the essential services everyone relies on, and Australians must come first. But Labor’s decision to target Working Holiday Makers Visa holders is not the answer. These people filling vital gaps in our workforce are not the cause of Australia’s housing crisis. In many cases, they are living in accommodation provided by the very businesses that employ them. The National Farmers’ Federation has made the point that Working Holiday Makers generally stay in hostels, caravan parks or purpose-built on-farm accommodation. Resorts usually have on-site staff quarters. They are not the source of Australia’s housing shortage. So why is Labor making it harder for them to come here, when these workers fill genuine jobs that regional Australia holds? Working Holiday Makers fill approximately one in seven farm jobs nationally and are particularly important during peak agricultural periods, which for Dawson, it is right now! Farmers rely on these workers to plant, pick, pack and harvest the produce that ends up on Australian supermarket shelves. Having run one of Australia’s largest tomato farms, at times Working Holiday Makers made up more than 50 per cent of my workforce. Without them, much of our crop simply would not have been picked in time and rotted in the paddock. Some may say, why not employ the Australians who don’t have a job and are on “the dole”? Can I say, this does not work. Most farmers will employ Aussies over travelling backpackers, but many either don’t want to do the work or don’t turn up after the first day. Who picks the fruit or veggies then? Farmers are already warning that visa delays are leaving them without workers. The NFF says approvals that once took days are now facing processing times of up to three months, and this time frame can be the difference between harvesting a crop or losing it. That should concern every Australian already feeling the pressure at the supermarket checkout. The same problem is playing out in tourism. Across Dawson, Working Holiday Makers are an important part of the workforce supporting tourism and hospitality, particularly in the Whitsundays. They help fill shifts, work in hotels and restaurants, support tour operators and keep businesses running through their busiest periods. They also contribute to the local economy. They spend money on food, fuel, attractions and tours, supporting the small businesses that depend on a strong visitor economy. That is why tourism and business leaders across North Queensland are raising the alarm. They understand what happens when a regional business cannot get enough staff: opening hours are reduced, and services are cut, creating a downward spiral. We do need to reduce migration to sustainable levels. We need stronger integrity measures, and we need to crack down on rorts. But responsible migration policy means understanding which parts of the system are creating pressure and which parts are helping Australia function. Working Holiday Makers are not the problem. They are part of the workforce solution for regional. Australia. People have had a gutful of watching their standard of living go backwards. Groceries, fuel, housing and everyday expenses are already putting enormous pressure on families. The last thing Australians need is another reckless policy that makes it harder to produce food, harder to run regional businesses and harder for tourism operators to find the workers they need.
Read the full storySomeone sold a house in Sydney last week for $9 million less than they bought it for four or five years ago. The sellers had bought the property in Sydney’s eastern suburbs for $29 million and sold it for $20 million in a sale forced by their bank. I imagine the sellers are a little disappointed by the government’s decisions on negative gearing and capital gains tax and feeling pretty hurt by the increased interest rates. Australia’s interest rates are on the rise and are now sitting at levels not seen since 2011. Increased cost of living is hurting people around the country and interest rates are playing into that. But the impact of interest rates is not felt evenly around the country. The far-higher property prices mean people in the major cities suffer much more than regional areas with the rates increase. That is certainly not to say people in Mackay are unaffected by the cost of living; it’s just that the impact of interest rates increase on a $400,000 mortgage is much less than the impact on a $1m mortgage. There are other Mackay-specific factors that are in play when discussing the current housing market. The big factor is the role of coal in our economy. Most of the coal extracted and exported from our region is coking coal, which is used to make steel. The price of coking coal is around $280 a tonne, which is about 50 per cent up. Good activity in the coal market translates to good news for the Mackay economy, as it is an economic engine that other cities and regions just don’t have. Good activity in Bowen Basin flows throughout the Mackay economy; Paget workshops, transport, suppliers and related businesses all benefit. But so do other, non-mining-related businesses as they benefit from the general confidence and spending that goes on. The strong mining activity also means mines need to keep their staff levels up and that means more people moving to Mackay. Of course, Mackay is much more than a coal mining town but if the coal sector is going well those other areas definitely benefit. It is a confidence boost for Mackay people looking to get into the housing market and those wanting to upgrade or downsize. It also means continuing strong demand from people wanting to rent a property and it will be interesting to see what sort of activity that creates from investors. Investors have walked away from the big-city markets because they can no longer use negative gearing on established properties that do not have a sufficient yield to be positively geared. Negative gearing has never been a big thing in Mackay because our prices are lower and rental returns continue to be strong so many investors have a positively geared property. Around the country everyone is nervous about the state of play and the probability of more interest rate rises. But strong coal prices and an economy that is performing well mean Mackay might just be presenting an opportunity for buyers and sellers that doesn’t exist in other parts. I remember when national confidence was flying high and Mackay prices were going up significantly that many buyers were saying “I wish we had bought a while ago when the market wasn’t so hot”. I’m not armed with a crystal ball so I’m not here to tell you what is going to happen but I suspect there is a very good buying window right now for those looking for an opportunity.
Read the full story
A local Mackay and Sarina based model has created a dress out of newspapers, including Mackay Life, for her upcoming pageant, representing her region and hometown on the runway as she vies for Miss Diamond International in Brisbane. Zoe Place will be competing this weekend in the three-day event, beginning this Friday 2nd October and ending on Sunday 4th October. The young model spent around a month creating her eco-fashion outfit, using old newspapers as the main material and transforming them into a bodice, skirt and flowers. Red elements were also incorporated into the design to give the dress a bold and glamorous pageant feel. Zoe said, “The entire concept was really about taking something that would normally be thrown away and turning it into something beautiful and meaningful.” Her eco-fashion creation will form part of a busy weekend in Brisbane, with the Miss Diamond International event including photo shoots, interviews, an eco-fashion show and the final pageant. Zoe has been preparing for the event by practising her strut and walking, preparing for interviews and getting comfortable in the different outfits she will wear throughout the weekend. Alongside her love of modelling, pageantry has also provided Zoe with a platform to raise awareness about causes close to her heart, including mental health, while fundraising for Beyond Blue. “Pageantry has given me more of a platform to combine my love for modelling with something that is really important to me.” “When I first started, I was more nervous about putting myself out there and worried about what others would think about me – but I’ve changed a lot through my journey in pageantry.” “Pageantry has also taught me that it’s not about how you look on stage. It’s about the person you are when you step off it.” “Every woman has their own unique journey and that journey is something we should all be really proud of.” “To me, it represents confidence, empowerment, kindness, and using your voice to make a difference.” Zoe said she was looking forward to meeting the other contestants, making new connections and creating memories. “I’m definitely looking forward to meeting all the new contestants and making new connections and creating memories that I will carry with me for a lifetime.” While Zoe hopes to eventually move to the city, her sights are set even further afield, with a dream of one day walking in New York Fashion Week. Mackay and Sarina local Zoe Place has created an eco-fashion dress from recycled newspapers, including Mackay Life, ahead of her Miss Diamond International pageant in Brisbane. Photos supplied
Read the full story
Trends, reels and the endless cycle of always wanting more has quietly bombarded the minds of countless social media users of all ages, but one former Mackay local has made it her mission to help others understand the effects of social media and find practical ways to break free from online addiction. Alexis Zahner is in Mackay over the next week to teach upcoming generations about social media and the effects it can have on the mind, particularly on identity, self-discovery, as well as the marketing strategies that get viewers hooked and influence their decisions. It is something Alexis knows first-hand can be a useful tool, but also a great disruption to authenticity and the world as we see and experience it. Alexis will hold a free meet and greet and book launch today, Friday 2nd October, at 5.30pm at the Mackay Surf Lifesaving Club, where she will give a talk and answer questions relating to her debut book, Real: Reconnecting to Yourself in a World of Likes and Lies. A former Mackay girl, Alexis spent the past 15 years working across business psychology, marketing and media, with her interest in social media influence beginning during her university studies at James Cook University in Townsville. Her own experience as a social media user, travel blogger and influencer eventually led her to question how much of her identity, decisions and values were being shaped by what she saw online. “The tipping point came for me about 3 years ago when I had this feeling that I couldn't separate influence from my own personal decision making,” she said. “I couldn't separate my own likes, dislikes, values, relationships from what I was being exposed to and being influenced by online.” “I found that I needed to take some time away from social media to recalibrate what was important to me and sort of reconnect and come back to myself.” Alexis said she understood the feeling of questioning who you are outside of social media. “I know what it feels like to live a life under the influence of social media and have that existential crisis of thinking to yourself, who am I? What do I like? What's the kind of life I want to live? and struggling to separate myself from influence.” Alexis is particularly passionate about reaching teenagers, who she says are in an important stage of identity development, and will share this message with Mackay high school students during her upcoming school talks. “Teenagers are really easily influenced by social media. So it's a really important age where we start educating them – not just on the mental health repercussions of things like social media and how it shortens their attention span, but how it actually influences who they become.” “If you're asking yourself these questions, it's not your fault. Social media is actually geared to create this impact on you.” Alexis encourages people of all ages to “start expanding beyond what you see on the platform.” “Dare to indulge in the things that you've always been curious about or things you used to love,” she said. “Don't be afraid to put the phone down to let yourself be curious and have fun.” What: Alexis Zahner's 'Real' Book launch When: 5.30pm Friday 2nd October 2026 Where: Mackay Surf Lifesaving Club Former Mackay local and author Alexis Zahner is returning home to share her experiences with social media and her debut book, Real. Photo supplied
Read the full story
Jetstar have announced that the Whitsunday Coast Airport to Adelaide direct flight will soon be cancelled.
Since launching less than 12 months ago the flight has averaged at around 61% capacity and has not met the airline’s minimum requirements for long-term sustainability.
The final direct flight will operate on Wednesday 28 January.
A council spokesperson said that customers booked onto the Adelaide service have been re-accommodated on alternative flights.
Despite the cancellation of the Adelaide route, the Whitsunday Coast Airport continue to work with airline partners to expand services, including discussions for a new route planned for 2026.
The Whitsunday Tourism Awards took a bold new direction this year, shifting away from the traditional, time-consuming written submission format in favour of alignment with the Best of Queensland Experience Program (BOQEP).
This updated model now mirrors the approach adopted across much of Queensland, with winners assessed based on real-world results — including verified online reviews, customer feedback, accreditation standards, and industry engagement.
In the past, operators were required to submit written entries of up to 10,000 words to compete. While thorough, this often proved a barrier for smaller businesses lacking the time or resources to complete submissions that truly reflected their quality and impact.
Driving the change is Julie Telford, Chair of the Board of Tourism Whitsundays and former owner of Red Cat Adventures, now Business Development Manager for SeaLink Whitsundays, which employs over 140 staff.
Speaking on the night, as both Chair of the Board and a long-time operator, Telford acknowledged that under the previous format, the awards had become a bit predictable, with the same businesses – including her own – being recognised year after year.
“This change was about levelling the playing field and celebrating operators who consistently deliver exceptional experiences every day. For too long, some outstanding businesses missed out simply because they lacked the time or resources for lengthy submissions,” she stated.
“This new approach provides everyone with a fair chance and shifts the focus back to where it belongs — on the guest experience. It acknowledges the real-world impact operators are making, from positive customer feedback to engagement within the wider tourism community."
While there was initial apprehension about the shift in format, the overall reception on the night was positive, with many attendees praising the fairness and simplicity of the new model.
Tourism Whitsundays CEO Tim Booth strongly endorsed the changes during his address, highlighting the region’s exceptional participation in the BOQEP program. He pointed out that while Brisbane has 350 operators involved, the Whitsundays — despite being a small regional area — has an impressive 123, reinforcing the region’s position as a leader in Queensland tourism.
The 2025 Whitsunday Tourism Awards not only celebrated excellence but also marked the start of a more accessible and inclusive future for the region’s tourism operators. The new format puts the spotlight back where it belongs — on the customer experience — and sends a strong message: the Whitsundays continues to lead the way in Queensland tourism.
The Whitsunday business community will come together next month to celebrate innovation, leadership, and community spirit at the 2025 Whitsunday Business Awards, recognising 70 outstanding nominees across ten award categories.
Delivered in partnership between Whitsunday Regional Council, the Whitsundays Chamber of Commerce and Industry, and the Bowen Chamber of Commerce, the Awards shine a spotlight on the people and enterprises driving growth across the region.
This year’s event is proudly supported by Bendigo Community Bank Cannonvale–Proserpine as Principal Partner, highlighting its commitment to building stronger, more connected communities through business support.
Whitsunday Regional Council Mayor Ry Collins said the Whitsundays’ business sector continues to set a benchmark for regional excellence, innovation, and resilience.
“The Whitsundays has always been a place where local businesses punch well above their weight by combining creativity, community pride and the kind of tropical spirit that keeps people coming back,” Mayor Collins said.
“From Bowen to Collinsville, and from Proserpine to Airlie Beach, our business community is the beating heart of our economy.”
Alan Milostic, President of the Whitsundays Chamber of Commerce and Industry, said “These Business Awards are an opportunity to recognise the businesses and individuals going above and beyond.”
“We know that when we celebrate our businesses, we inspire others to grow, create jobs, and build a stronger regional economy for everyone. We look forward to celebrating everyone at the event in November.”
Jo Shepherd from the Bowen Chamber of Commerce said the Whitsunday Business Awards are more than just recognition, they are a celebration of resilience, innovation, and community spirit.
“They offer our region a unique window into the journeys behind local success stories, shining a light on the determination, challenges, and growth that help shape our business community. Congratulations to all nominees.”
2025 Whitsunday Business Awards – Nominees
Best of the Whitsundays: Business of the Year
For an outstanding business that sets the gold standard for excellence, innovation and leadership in the region.
• Airlie Beach Hotel
• Airlie Beach Tourism
• Birds Fish Bar
• Mana Skin Body & Soul
• Maroona Gardens
• Ocean Rafting
• Whitsunday Life Newspaper
Business Leader of the Year
Recognising an inspiring leader whose vision, dedication and influence have driven exceptional business and regional success.
• Garry Matthias, Corrsafe Enterprises
• Jenny Rush, Aquatic Rush
• Kellee Fogg, Whitsunday Law
• Robert Congo, Yooribaya Cultural Experience
Rising Star: Employee, Apprentice or Trainee
Highlighting an exceptional individual who has demonstrated outstanding growth, dedication and contribution.
• Aaron Murphy, Down to Earth Whitsundays
• Allen Bauer, Bird’s Fish Bar
• Billy Hinchcliffe, Pilchers Mitre 10 Bowen
• Jessica March-Peach, Women’s Well Co
• Orry Ferguson, Airlie Beach Hotel
• Shontelle Betzel, Bowen Rail Company
Small Business Hero
Recognising sole traders and small businesses that make a big impact through ambition, innovation and resilience.
• Above and Below Gallery
• Airlie Health Hub
• Ambitious Cakes
• Ceremonies by Georgina
• Edge Dance Studio Whitsunday
• Mumabuba
• Oceanic Tales
• Option Insurance Brokers
• Party Cakes Whitsunday
• Principle Movements
• Queen of Clothing
• The Answer is Yes
• Tim Warren Auto Airconditioning & Electrical
• Yooribaya Cultural Experiences
Customer Service Champion
Celebrating businesses and individuals who consistently go above and beyond to create unforgettable customer experiences.
• Airlie Beach Executive Services
• Hogs Breath Cafe Airlie Beach
• Bowen Tourism and Business
• Katrina Williams, Garden Shack Whitsundays
• Magnums Accommodation Airlie Beach
• Mana Skin Body & Soul
• Mariah Dean, Frangipani Cleaning Services
• Peninsula Airlie Beach
• Tamarra Robson, Bowen Meals on Wheels
• Whitsunday Sailing Outrigger
Regional Game Changer
Recognising businesses that fuel economic growth, innovation and community prosperity across the region.
• Bowen Gumlu Growers Association
• Corrsafe Enterprises
• Shiift
• Tin Lid Enterprises
• Whitsunday Life Newspaper
• Whitsundays Property Buyers
Trailblazing Young Entrepreneur
Celebrating rising stars (under 25) who are redefining success in start-ups, leadership or industry innovation.
• Fayith Mitchell, Photography for You
• Mariah Dean, Frangipani Cleaning Services
• Sam Vanderpoel, Rolling with Netherpoel
Community Champion
Highlighting businesses making a real difference in the Whitsunday community through meaningful contributions and initiatives.
• Abbot Point Operations, Community Support Program
• Bowen Community Op Shop
• Bowen Meals on Wheels
• Bowen Old People's Home Society
• Bowen Tourism and Business
• Club Whitsunday
• Creative Connections Whitsunday
• Tassal
• Tin Lid Enterprises
• Whitsunday Housing Co Ltd
Eco Excellence
Showcasing businesses that are leading the way in sustainability, environmental responsibility and green innovation.
• Airlie Health Hub
• Bubble Soap Co
• Coral Sea Marina
• Pilchers Recycling
• Whitsunday Segway Tours
• Zero Waste Solutions
Business Legends of the Whitsundays: Hall of Fame
Celebrating businesses or individuals that have achieved long-term success and made an enduring impact.
• Abbot Point Operations
• Magnums Accommodation Airlie Beach
• Nathan Fleming, Airlie Beach Tourism and Ocean Rafting
• Tim Warren Auto Airconditioning & Electrical
WHAT: Whitsunday Business Awards
WHERE: Proserpine Entertainment Centre
WHEN: Friday 21 November (5.30pm - 8.30pm)
Tickets: Available via Whitsundays Chamber of Commerce and Industry website
Turquoise waters, teeming reefs, green landscapes, and the whitest of white beaches. The Whitsundays is a pretty special place. The region is not just a natural wonderland, home to 74 of the world’s most stunning islands. It’s a place for adventure, escape, indulgence, and where dreams become happy memories to share as stories for years to come.
As I move across the region, it’s never lost on me how blessed we are to live in such a beautiful and diverse part of the world. Tourism is a vital driver of the local economy, and nowhere is that more pronounced than in the Whitsundays.
Last Saturday night, the region’s tour companies, accommodation operators, restaurants, and tourism businesses were showcased at the Whitsunday Tourism Awards. Congratulations to all the winners. Your success is well deserved because the field of entrants was so strong. To those who may not have secured a victory, you should still be very proud. The sum of all your efforts makes for a local tourism industry with few rivals.
Around 900,000 people, both domestic and international visited the Whitsundays last year, spending over $1.6 billion. To put things in perspective, in 2019 that spend was just under $700 million. That’s more than double in five years. Add to that the fact that we had a couple of those years interrupted by COVID, and these are truly extraordinary figures. It’s the result of a lot of hard work by a lot of people, helping to position our region as a premier holiday destination. With so many amazing operators and industry groups, it’s not hard to see these figures continuing to rise.
The Whitsundays is a holiday mecca attracting visitors from all over the world. But it’s not just the international market that the region impresses. Airlie, Bowen, and surrounds are incredibly popular with Australians, too. Importantly, the industry is also well supported by locals. That’s right, locals choosing staycations and spending locally has a major impact on driving the industry to bigger and better things.
Many in the tourism industry faced difficult challenges during COVID, and with visitor numbers down over the course of a couple of years, it was locals who helped fill the void. With local support, most businesses and operators were able to battle through to be even stronger on the other side.
Every time you book a tour, stay on one of the islands, eat out, or even buy a coffee, you’re contributing to our local economy and tourism industry. I know how tough many are doing it right now with the cost of living and rising expenses. So, to everyone choosing to spend locally, thank you for continuing to support our businesses and operators. If you can’t afford to get away over Christmas, just remember there’s still plenty to enjoy right here at home. And don’t forget the region also has an array of great free activities, like going for a hike, cooling off at the lagoon, or throwing a line in.
Let’s keep showing the world what makes the Whitsundays not just a place to visit, but a place to remember.
Contributed with thanks to Member for Dawson Andrew Willcox MP
Member for Dawson Andrew Willcox MP enjoying the sights of Airlie Beach while celebrating the success of the Whitsundays’ world-class tourism industry. Photo supplied
As part of Sexual Violence Awareness Month this October, Whitsunday Counselling and Support will host its main community event, Reclaim the Night, at Coral Sea Marina Gardens. The evening will feature guest speakers including MP Amanda Camm and Officer in Charge Anthony Moynihan from Whitsunday Police, followed by a walk along the Airlie Beach Foreshore.
Attendees are encouraged to bring signs, or pick one up from the team on-site. Live music by Dylan Hammond, light nibbles, and networking opportunities will follow the walk.
“This is such an important issue in our community — one in four women experience some form of sexual violence in their lifetime,” said organiser Charlotte Jones.
This is the first event of its kind in Airlie, with hopes to make it an annual tradition.
WHAT: Reclaim the Night March
WHERE: Coral Sea Marina Gardens
WHEN: Saturday 25th October at 5.30pm
Donzel began his Tec-NQ House journey in Semester 2, 2025, bringing fresh energy to the boarding community. As a year 10 student, preparing for year 11 in 2026, he already has his future mapped out: a career in the automotive industry.
“I chose Tec-NQ for the opportunities after school,” said Donzel.
“I heard about this school from family members,” he added.
It’s the strength of Tec-NQ’s vocational pathway options that attracted him, and he is keen to take every chance to learn. “So far, it’s been good,” he added with a smile.
Head of Boarding, Luke Papworth, says Donzel’s attitude is a great fit for Tec-NQ House. “When new students arrive with a clear goal, it sets them up to make the most of the opportunities here,” Luke said. “Donzel has come in focused on automotive, and we’re already seeing his commitment.”
Life outside of the classroom keeps Donzel busy. At home on Warraber Island in the Torres Strait, he spends spare time fishing with family and friends. In Townsville, he’s quick to make use of the boarding house facilities, enjoying games of pool and keeping up with basketball. A loyal Chicago Bulls supporter, his favourite number is 23, a tribute to Michael Jordan. On the rugby league field, he follows the Roosters.
For Luke, this balance of vocational focus, sport and recreation is exactly what Tec-NQ House was designed to provide. “Boarding gives young people independence with a safety net,” he explained. “We set expectations around learning, wellbeing and behaviour, and then we support them with structure and routine. That’s where they thrive.”
Tec-NQ House itself is a purpose-built boys-only residence located in Rosslea. Opened in 2022, it provides accommodation for up to forty senior school students from regional and remote Queensland, giving them access to Tec-NQ’s trade-focused senior school program.
The facility blends structure with comfort. Students have air-conditioned double-occupancy rooms, communal lounges with streaming services and computer access, and a secure outdoor recreation area with BBQ facilities and a basketball court. An on-site professional chef prepares nutritious meals every day, fuelling the boys for school, sport and work placements.
Transport is provided to the Tec-NQ Douglas co-educational campus, and staff also drive students to and from workplaces when required. This removes barriers and lets students focus on their learning, hobbies and friendships. After-hours, the boys enjoy organised sport, social activities and excursions, all designed to build a sense of community.
Luke says that for students like Donzel, these routines help them settle quickly. “First-year boarders do well when there is a clear rhythm to the week,” he said. “They learn to manage their time, connect with mates and build confidence. Those skills will serve them in school, in apprenticeships and in life.”
With his career pathway in mind, his hobbies from home, and a willingness to get involved in boarding life, Donzel is making a strong start. We look forward to seeing his journey continue into year 11 and 12.
Recently, the Proserpine Sub-Committee of the Whitsundays Chamber of Commerce & Industry ran a Business Impact and Tourism Opportunities Survey to gather insight from local businesses on recent closures and how Proserpine can boost its visitor appeal.
The survey, completed by 20 businesses from diverse businesses and industry sectors – plus numerous comments on social media – revealed clear priorities and strong consensus among local operators.
Key Messages from Proserpine Businesses
When the RV Park first opened in 2019, more than half of businesses noticed an immediate uplift, with some reporting up to a 10% increase in sales.
68% of businesses reported a decline in customer traffic or sales after the RV Park closure in 2023, with 42% describing the drop as significant.
85% strongly believe reinstating a free (or similar) RV Park in Proserpine would benefit both their business and the wider economy.
70% say a centrally located Visitor Information Centre – ideally in the main street, or in or near an RV stop – would encourage more tourists to stop and explore Proserpine.
Travellers vs. Tourists: Why It Matters for Proserpine
While survey responses did not explicitly differentiate between travellers and tourists, the responses make clear that the closure of visitor services (the RV Park primarily) impacted travellers – particularly caravanners and grey nomads – rather than traditional tourists.
Unlike tourists, who are drawn to the Whitsundays for leisure and attractions such as the Reef, islands, or organised tours, travellers use Proserpine as a functional stopover point. They contribute not only to hospitality and retail, but also to a wide range of everyday services.
Respondents highlighted impacts across sectors not always associated with tourism, including automotive repairs, veterinary clinics, healthcare providers, and general retail.
Businesses stressed that these visitors created broad-based economic value. One respondent noted:
“We’ve noticed fewer caravanners stopping to restock supplies since the RV Park closed.”
Another added: “There was a huge drop in foot traffic… it was like the life was sucked out of the town.”
This feedback shows that travellers generate spending patterns extending well beyond the traditional visitor economy. By losing an RV Park, Proserpine has lost a key mechanism that encouraged these stopovers – reducing both main street vibrancy and customer flow across service industries.
What Businesses Want to See
Based on the survey results, the Whitsundays Chamber calls for:
Reinstating a free or low-cost RV stopover facility to support travellers, not just tourists.
Establishing a main-street Visitor Information Centre – or distributed information outlets in current Proserpine businesses – to improve visitor services and provide orientation.
Upgrading basic visitor amenities – more toilets, showers, shade, and accessible parking are needed.
Building on Proserpine events and experiences, including heritage storytelling, guided town walks, and using major events to activate the town.
Conclusion & Next Steps
The survey results clearly show that Proserpine businesses see traveller-friendly infrastructure and a central Visitor Information Centre as vital to attracting stopovers, increasing visitor spend, and strengthening the local economy. There is also strong appetite to collaborate on initiatives that celebrate heritage and activate the town through events and experiences.
The Whitsundays Chamber will now:
Engage with Whitsunday Regional Council to present the survey results and advocate for reinstating traveller-friendly facilities, including an RV Park and Visitor Information.
Explore opportunities and partnerships to fund a Whitsundays Chamber-led Historical Town Trail initiative that integrates business, industry, and arts and culture precincts.
Launch a Whitsundays Chamber-led Business Activation Strategy to align Proserpine with regional tourism priorities and major events, and elevate appeal through improved retail standards, coordinated marketing, and precinct revitalisation initiatives.
Full Data & Report now available
The full Business Impact & Tourism Opportunities Report is available from the Whitsundays Chamber website with aggregated data, question-by-question breakdowns, and direct business feedback.
%20(1).JPG)
As Mayor of the Whitsundays, one of the greatest privileges of this role is to recognise those who have left an enduring mark on our community. This week I want to reflect on the life and legacy of the man who created Mullers Lagoon, Gene Wilson, who passed away recently at the age of 98.
Gene and his wife Sylvia, along with their children Jeannie, Charles and Gwen, arrived in Bowen from Lutz, Florida, in 1961. Like many who choose to call the Whitsundays home, Gene brought with him not only a love for this place but also a vision for what it could become. He looked at what many saw as a swamp and instead saw the opportunity to create something beautiful and lasting for the community.
In the late 1960s, Gene began the enormous task of transforming flood-prone land into what we now know as Mullers Lagoon. Using a homemade dredge, a front-end loader, trucks, scoops, and plenty of hard work, he moved countless cubic metres of mud and silt.
It was a labour of determination, resourcefulness, and sheer belief in a better future. By the early 1980s, his vision had come to life in a picturesque lake and surrounding parkland that has since become one of Bowen’s most loved community spaces.
In the mid-1980s, Gene and Sylvia made another remarkable gesture. They sold the lake and much of the surrounding land to Council on very favourable terms so that it could be preserved as parkland for the people of Bowen.
Their decision was not about profit but about community. It was about ensuring that future generations would have a place to gather, to relax and to enjoy the natural beauty of our region.
Council is now finalising details to name a new walking track at Mullers Lagoon in Gene’s honour. This is a fitting tribute to a man who dedicated so much of his life to turning a vision into reality for the benefit of others. His legacy will continue to be enjoyed by families, visitors and the people of Bowen for generations to come.
Gene Wilson’s story is a reminder that lasting legacies are built through passion, perseverance, and a commitment to community. On behalf of Council, I extend heartfelt condolences to the Wilson family and gratitude for the extraordinary gift Gene has left to Bowen.
His work has created a place that embodies the spirit of our region and will continue to enrich lives well into the future.
Whitsunday Regional Council is launching a collaborative Erosion and Sediment Control Inspection Program this wet season (November – April 2025) to help protect our waterways, seagrasses and reef environments.
Sites with good erosion and sediment controls not only safeguard marine ecosystems but also prevent soil and gravel from clogging stormwater drains, which in turn reduces local flooding and keeps our roads safer.
Find out more about best practice erosion and sediment controls by visiting the Coastal Management and Waterways section of Council’s website.
Traffic offences. Minor criminal charges. Everyone deserves a fair go and the right advice.
At Whitsunday Law, we help you understand your options, prepare for court, and avoid making things worse. We’ll give you clear, honest advice and represent you if you need us in court. No scare tactics, no judgement, just practical support.
Because one bad day shouldn’t define your future.
Whitsunday Law – Real help, when it really matters.
Annual financial reports were introduced by QBCC to check the financial strength of contractor-grade licensees in Queensland.
Our highly skilled team at APW can assist you with your annual reporting & calculating the financial health ratios as per QBCC standards.
Important Dates:
28 October: September 2025 quarter employee super is due
31 October: Tax Returns (not lodged through a tax agent) are due for lodgement
Are you planning on retiring in the next couple of years? If so, you should consider some pre-retirement planning right now.
There are several things to consider. How much income do you want to have for the active, less active and sedentary phases of your retirement to do everything you want to do? Do you have enough in the pot to fund this desired retirement income? Will you get Age Pension support at any point? Do you have to shuffle money around between outside and inside super or between husband and wife? What if the share market and property prices crash? One of the biggest things to learn more about is how to protect yourself against the inevitable market crashes. Based on history they will happen twice in a 20-year retirement, and that is the focus of this article.
Currently you’re a worker who is building their super and wealth and investing through contributions, so you are a regular BUYER of investments. When you retire and start drawing down on your super and investments to provide a passive income, you swap, and become a regular SELLER of investments to fund those monthly super pension payments. This is a complete 180 degree about face, and it has some ramifications that you should start planning for now.
If you think back to the big investment crashes in the last 20 years, we had the Covid crash in 2020 where all markets fell 30% and took 12 months to recover, the Global Financial Crisis in 2007 where all markets fell 50% and took 5 years to recover and the tech wreck in 2000 where overseas markets fell 50% and took 6 years to recover. The key is that in all those crashes when the good quality, blue chip investments underlying your super fell in value, you were buying them, as your employer and maybe you made your regular super contributions. As an example, in the GFC, Commonwealth Bank shares fell from $60 per share in 2007 back to $24 per share in 2009. Luckily you bought some with your regular contributions as they’re now around $100 per share and you’ve also earned good dividends every year. Different story if you had been forced to sell some at the wrong time because you were retired and had to provide cash within your super pension to draw down a regular monthly payment to live.
There are strategies to protect against having to sell undervalued assets to fund pension payments in retirement. At Eclipse, we’ve been in this game for over 30 years and have been using our ‘Bucket Strategy’ to protect our retired clients through all these crashes.
The biggest take away from this article is if you are looking to retire in the next few years, you should pre-plan for it now. The world is a very uncertain place right now with wars, trade wars, geopolitical tensions and the AI bubble, and you don’t want a market crash to happen just before your retirement if you’re unprepared. Many people couldn’t retire in 2007/8/9 in their 60’s and retired in 2012/13/14 in their 70’s because they hadn’t come in for pre-retirement planning and got caught by the 2007 GFC. Don’t miss 5 years of the best, active years of your retirement, plan and protect yourself now.
For a free consultation with local people who understand the complexities of these or any other financial matter, contact Eclipse Financial Services at Cannonvale on 49467359 today or visit www.eclipsefp.com.au Book in for our free Pre-Retirement Planning seminar in August.
In every workplace, people (especially introverts) obsess over the right words—what to write in an email, how to have impact in a meeting, how to sound like I have the answers. But here’s the truth: what really sets you apart it’s not what you say, it’s how you say it. Non-verbal communication — your body language, tone, and energy—is the game-changer.
Around 80% of communication is non-verbal. So before you’ve even opened your mouth, people are reading you. They’ve already decided if you’re trustworthy and worth listening to. We can have the same skills and experience, but the person who is aware of their non-verbal cues and communicates with genuine warmth will instantly stand out.
Non-verbal communication is awesome because it’s universal. A smile signals openness, crossing your arms can shut a conversation down before it even begins. People might forget your words, but they’ll never forget how you made them feel. And that feeling? That’s what builds trust, influence, rapport, and connection.
Being able to read non-verbal cues is just as powerful. When you notice someone’s body language change, you can adapt in real time. You can slow down, clarify, or reframe. That awareness makes you more in tune with the people around you. It’s like having a secret superpower in meetings, interviews, and team conversations. Even online, non-verbal communication speaks louder than ever. On video calls, eye contact, posture, and gestures all tell people whether you’re switched on or zoning out. Your lighting, your background, even how you sit—these things send messages before your words do.
Here’s the best part: this skill can be learned. Start by watching yourself. Notice your expressions, your tone, the space you take up. Then match your non-verbal signals to the message you actually want to send.
When your words and presence align, people don’t just hear you—they feel you. That’s when real impact begins. In a noisy workplace full of talkers, the person who masters non-verbal communication doesn’t need to shout to be heard. They simply stand out. Register for Building Emotional Intelligence Essentials now https://shiift.com.au/programs-workshops/
The 2025 Whitsundays Job Fair has been hailed a success, bringing together local employers, job seekers, and service providers to strengthen connections across the region’s workforce.
Held at the Proserpine Entertainment Centre on Tuesday 21 October, the event attracted more than 80 job seekers including school students, mid-career professionals, those returning to the workforce, and mature-aged candidates – many arriving prepared with résumés in hand. Several participants secured job interviews as early as the following day.
More than 25 businesses and service providers were represented, with additional businesses listing current vacancies and career opportunities on the Fair’s job board. Participating employers spanned the region’s key industries, including tourism, hospitality, agriculture, resources, education, health, and community services.
The Job Fair provided valuable opportunities for employers and service providers to connect with potential candidates, conduct informal interviews, and discuss local employment pathways.
It also served as an important platform for business-to-business networking, with discussions centring on key regional workforce themes. Among the hot topics discussed were:
Strengthening local pathways: The need to build a stronger pipeline between schools, training providers, and local industry to ensure school leavers are aware of regional career options and encouraged to build their futures in the Whitsundays.
Workforce accommodation: Continued demand for suitable housing and support services, particularly for seasonal workers and employees relocating to the region. Collaboration was identified as key to addressing these challenges and sustaining long-term workforce growth.
Return-to-work and older workers: Many businesses recognised the value of experience, flexibility, and re-skilling opportunities to retain and diversify talent within the local workforce.
Volunteerism as a pathway: Highlighted as a valuable entry point for individuals seeking to build skills, confidence, and community engagement.
The rise of AI and digital transformation: Conversations explored how artificial intelligence and digital technologies are reshaping job design, productivity, and skill requirements. Employers agreed that continuous learning and digital readiness are vital to future regional prosperity.
Whitsundays Chamber of Commerce and Industry’s President Allan Milostic said “When we employ locals, we’re not just filling a role we’re investing in the capability and stability of our community.”
The Whitsundays Job Fair once again demonstrated the power of local collaboration in supporting workforce development, connecting people with opportunities, and strengthening the region’s economy and community resilience.
The Job Fair was hosted by the Whitsundays Chamber of Commerce and Industry, Placements, and Workforce Australia Local Jobs with thanks to the Whitsunday Regional Council and Proserpine Entertainment Centre, and media partners Mackay and Whitsunday Life and StarFM.
Contributed with thanks to Whitsunday Chamber of Commerce & Industry
To honour Queensland Mental Health Week Bowen State High School's student support service team and students ran activities including a Mindfulness Market.
The Mindfulness Market held last Wednesday, was supported by local community agencies. Students took part in a variety of activities, including creating affirmation rocks, and enjoyed lively performances by both staff and students. The hospitality department also delighted everyone with chocolate mud cake and a range of sweet treats.
Bowen State High School Principal Rob Harris said that the Market was amazing and feedback was positive.
"We had a number of external support agencies attend as well including Girudala Health Team, Headspace Whitsunday, Whitsunday Suicide Prevent Network, Whitsunday Counselling and Support, Selectability and MADEC," he added.
"Our student services team did an amazing job to create an inclusion market for all student to connect with each other and staff. The information and activities provided an opportunity for students to engage in conversations about their mental health and wellbeing.
"Thank you to NQBP for providing a grant to support our mindfulness market. Well done to everyone who got involved in the activities."
On Friday last week, Bibigoo Yumba was buzzing with activity as students made their own anti-stress balls using rice and balloons.
The mental health socks were a huge hit, and Principal Rob Harris said they will continue to sell them to students and staff throughout the term.
Publishers Indemnity. Any individual or entity that places advertising, supplies copy material, or submits editorial content to Core Life Publishing agrees and undertakes to ensure that all such material:- Does not infringe upon any copyright, trademark, or other intellectual property rights;- Is free from any content that could be considered defamatory, libelous, or slanderous;- Does not infringe upon any rights related to privacy or breach of confidence;- Contains no obscene, indecent, or otherwise unlawful material;- Complies fully with the Trade Practices Act and all other applicable laws, regulations, or statutes.Furthermore, by submitting or placing such material, these individuals or entities agree to indemnify and hold harmless the publisher, Core Publishing and Events Pty Ltd, and/or its agents from and against any and all investigations, claims, demands, liabilities, damages, costs, or judgments arising out of or in connection with the material provided. All material is believed to be accurate at the time of printing and remains the copyright of Core Publishing and Events Pty Ltd.
© 2026 Mackay and Whitsunday Life Pty Ltd.
