Community News

Then & Now  A Snapshot Through Time

Then & Now A Snapshot Through Time

Sports Day in 1984 Sports Carnival in 2025 A newsletter in the 1980’s A newsletter in 2024 The Year 5 Last Supper performance in 1985 The Year 1 Last Supper performance in 2025 Rugby League in the 1980’s Rugby League in 2025‍

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WELCOME A Message From The Principal Katherine Nelson

WELCOME A Message From The Principal Katherine Nelson

As the proud principal of St Catherine’s Catholic College, I would like to extend a welcome to community members to learn more about our College, and to join us for the 100 year celebration. In 1925, the Sisters of Mercy founded St Catherine’s School in Marathon Street. Many of our current students have parents and grandparents who attended the school and who have fond memories of their schooling. Catholic schools were originally founded to provide for those who might not otherwise gain an ade

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Nurturing Young Minds At St Catherine’s

Nurturing Young Minds At St Catherine’s

At St Catherine’s Catholic College, education begins with a strong foundation. The school is committed to nurturing students from Prep through to Year 12, helping them grow academically, spiritually, socially and emotionally. The Mercy Precinct, named in honour of the Sisters of Mercy who founded the school in 1925, is home to Prep to Year 2 students. This dedicated area includes spacious classrooms and shaded outdoor play areas featuring mini soccer fields and imaginative play spaces designed t

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Progressing With Purpose

Progressing With Purpose

At St Catherine’s Catholic College, the primary school program for children in Years 3 to 6 lays a strong foundation for academic success and personal growth within a supportive and inclusive environment. With a focus on educating the whole child through head, heart and hands, students are guided through these important years by dedicated classroom teachers who support both their wellbeing and academic development. Literacy and numeracy remain central to the curriculum, but the learning experien

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Better Built Sheds

Making Moves Kelisha Day - Explore Property Commercial

March 20, 2025

At just 23, Kelisha Day is proving that success in commercial real estate isn’t about age or gender—it’s about drive, expertise, and delivering results. As a Sales and Leasing Executive with Explore Property Commercial, she’s not just brokering deals; she’s shaping Mackay’s business landscape.

Kelisha’s journey began in 2019 with a determination that set her apart. She handed in her resume, followed up relentlessly, and landed a role as a personal assistant to director Jordan Miller. From there, she immersed herself in the industry, managing a property portfolio in Brisbane before returning to Mackay to specialise in sales and leasing.

“In commercial real estate, I’m here to make a difference,” she says.

“Yes, it’s a male-dominated industry, but I love proving myself, getting deals done, and earning that repeat business.”

Her hands-on approach and strategic thinking have led to major successes. One standout achievement was the sale of 135-137 Nebo Road, where she transformed a 60 per cent occupied property into a fully tenanted, high-value asset — boosting the sale price by 15 per cent. She’s also been instrumental in securing some of the largest leasing deals in the Mackay’s CBD, turning empty shells into thriving business hubs.

Kelisha credits her work ethic to her biggest inspiration — her mum. “She taught me that hard work brings results, and nothing comes to you by doing nothing.”

With an impressive track record already under her belt, Kelisha is excited to take on even bigger challenges, helping businesses find their perfect space while making her mark on the region’s commercial property sector.

With her passion, persistence, and proven results, she’s just getting started.

Photo credit: Alyce Holzy

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Breaking Barriers In Construction Bec Gardner - The 'Cite' Group of Companies

March 20, 2025

In an industry traditionally dominated by men, Bec Gardner is rewriting the rulebook - balancing business leadership, family life, and a passion for rare sheep breeding with impressive finesse. As co-founder and Administration and Finance Manager of the ‘Cite’ Group of Companies, Bec’s day is a whirlwind of numbers, strategy, marketing, HR, and business development across CiteCon, CiteWorx, CiteHire, and CiteSpec.

“My husband jokingly calls me the ‘bean counter,’ but really, I’m across everything,” Bec shares. “I handle finances, compliance, HR, recruitment, marketing, and client relations — plus, I somehow fit in being a mum and wife.”

Bec thrives on problem-solving and process improvement, ensuring operations run smoothly while fostering a company culture that values both efficiency and people. “Every day is different, and I wouldn’t have it any other way,” she says.

The ‘Cite’ Group stands out in construction, civil, and equipment hire sectors by offering a tailored, all-in-one approach. “We listen, adapt, and deliver solutions that work for our clients.

"Safety, compliance, and technology are crucial, but our reputation for reliability and service sets us apart,” Bec explains.

Her leadership style is shaped by resilient women in her life — her mother, daughter, and aunties — showing her that strength and grace can coexist, even in male-dominated industries. Bec’s daughter Paige is now following in her footsteps as a contract administrator in the family business.

Outside work, Bec finds balance on her Valais Blacknose sheep farm — a passion project that keeps her grounded.

“The road hasn’t been easy, but the progress is exciting,” Bec reflects. “If I can inspire one young woman to step into this industry confidently, I’ve done my job.”

Photo credit: Alyce Holzy

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Mackay’s Mater Chicks In Pink Fun Run Breaks Records

March 20, 2025

The Mater Chicks in Pink International Women’s Day Fun Run last weekend in Mackay's Northern Beaches was the biggest yet, raising an incredible $6,245 to fight breast cancer across Queensland. Mater Mackay Chicks in Pink collected $4,194, while the Lazy Runners Club contributed $2,051.

Created to ensure no woman faces breast cancer alone, the event supports women—our mothers, daughters, sisters, and friends—by easing the emotional and financial burdens of diagnosis. Funds raised go towards free, personalised breast cancer support services and essential items like mastectomy bras, wigs, and scarves, making a significant impact on patients' lives.

Support also aids in investing in advanced health technology, providing rapid, potentially life-saving breast cancer testing, and accelerating treatment advancements. Mater’s collaboration with world-class researchers and clinicians ensures breakthroughs are quickly translated from lab to bedside.

Mater Foundation thanks the Mackay community for their phenomenal support and looks forward to next year’s event.

Photos supplied

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Honouring Mackay’s Inspiring Women

March 20, 2025

Mackay MP Nigel Dalton recently called on locals to nominate women making a difference in the community—and the response was overwhelming. From healthcare to volunteer work, countless women were recognised for their dedication and passion.

To show his appreciation, Mr Dalton personally delivered flowers and certificates of recognition to four inspiring recipients during Queensland Women’s Week.

“On International Women’s Day, I had the privilege of delivering flowers and certificates to four of the inspiring women who were recognised during Queensland Women’s Week. Their dedication and passion truly make a difference in our community, and it was an honour to celebrate their contributions. Thank you for everything you do—here’s to empowering women today and every day!” he said.

The recipients included Dr Sally Rodrigues of NG Gyne Health, Michele Shepherd of Mackay Golden Years Group, and Katrina Reilly and Lesley Sabbo of Marabisda.

“Mackay is home to so many hardworking, passionate, and dedicated women who make a real difference in our community. Whether it’s in business, education, healthcare, sport, or volunteer work, these women go above and beyond every day,” Mr Dalton said.

He emphasised the importance of initiatives like this in ensuring women’s efforts are acknowledged.

“Too often, the tireless efforts of women—especially in unpaid or community roles—go unrecognised. This is our opportunity to publicly celebrate their hard work and let them know just how much they are appreciated.”

Queensland Women’s Week, held from March 2 to 9 in 2025, encourages reflection, awareness, and action towards gender equality. This year’s theme, March Forward, highlights progress while acknowledging the ongoing journey towards an equal future.

“All of us have a role to play in working together as a community to achieve gender equality,” Mr Dalton said.


Michele Shepherd of Mackay Golden Years Group. Photos supplied

Dr Sally Rodrigues of NG Gyne Health


Katrina Reilly and Lesley Sabbo of Marabisda

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Blazing Trails In Business

March 20, 2025

At Gardian, success is built on expertise and the people who drive it forward. Among them is an inspiring group of women who bring skill, passion, and professionalism to real estate, finance, insurance, and commercial asset management. More than experts, they are mentors, problem-solvers, and trailblazers shaping Mackay’s business landscape.

Navigating finance, real estate and insurance requires knowledge and trust—qualities that define Gardian’s professionals.

As a Financial Adviser, Nicole Geisler coaches clients through major milestones, from buying a home to retirement planning. She worked her way from assistant to adviser while earning a Master’s in Financial Planning, proving success is built on dedication and relationships.

In insurance, Taylah Park ensures clients are protected. As an Account Executive at Gardian Insurance, she simplifies policies and claims, providing peace of mind. She credits teamwork and strong mentors for her success.

With 17 years in the industry, Hayley Wynn knows property management is about people. As a Business Development Manager, she builds strong relationships with investors, ensuring their assets are well-managed.

Melissa Park, also a Business Development Manager, drives rental portfolio expansion. She believes trust and transparency are key, giving landlords confidence in every decision.

Behind the scenes, Adele Annetts keeps operations running smoothly as Office Manager at Gardian Real Estate, ensuring a seamless experience for clients and colleagues.

In commercial real estate, Cecelia Reed oversees multimillion-dollar properties as a Senior Commercial Asset Manager, proving persistence and expertise go hand in hand.

Nikita Denkewitz, a Loans Consultant at Gardian Finance, helps clients navigate home buying with confidence. A single mum to two energetic kids, she embodies Gardian’s values of family and balance.

Gardian isn’t just a company—it’s a community of professionals dedicated to excellence. These women drive the business forward, setting industry benchmarks while supporting one another.

At Gardian, success isn’t just about achievements—it’s about lifting each other up and blazing trails together.

Photo credit: Tropical Petography

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Celebrating Women Powering Our Health Services

March 20, 2025

Earlier this month, Mackay Hospital and Health Service (HHS) celebrated the dedication of the more than 3,300 women who play a vital role in delivering healthcare across the region.

From frontline professionals to behind-the-scenes specialists, these women are the backbone of the health service—saving lives, driving innovation, and shaping the future of healthcare. As part of International Women’s Day (March 8) and Queensland Women’s Week, teams across Mackay HHS wore purple to show their support and acknowledge the social, economic, cultural, and political achievements of women in health.

Among those recognised was rural operations manager Amelia Elliott, a shining example of leadership and career progression in health support.

Amelia’s journey in Queensland Health began over a decade ago as a business manager at Roma Hospital, where she gained firsthand experience in the vital role rural hospitals play in small communities. Since moving to Mackay in 2017, she has held multiple business management roles at Mackay Base Hospital before returning to her passion—rural healthcare.

Now, as Mackay HHS rural operations manager, Amelia’s work spans seven rural hospitals, ensuring seamless patient care through patient travel assistance, HR guidance, corporate governance, financial practices, and funding opportunities. She played a key role in the 2023 refurbishment project at Collinsville MPHS, which upgraded aged care facilities with ensuite bathrooms, improving comfort and dignity for residents.

A crucial part of her role is bridging the gap between rural facilities and Mackay Base Hospital, ensuring patients across Mackay, Isaac, and Whitsunday communities receive the care they need.

During Queensland Women’s Week, Amelia encouraged other women to consider careers in rural health, highlighting the strong teamwork, diverse opportunities, and meaningful impact of working in these essential roles.

Mackay HHS was proud to recognise and celebrate the incredible women who make healthcare possible, honouring their expertise, leadership, and unwavering commitment to the wellbeing of local communities.

Amelia Elliott

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Accelerating Action RIN’s IWD Lunch Drives Change

March 20, 2025

Resource Industry Network (RIN) is proud to have hosted an impactful business lunch celebrating inclusivity and gender equity in the workplace. This year’s theme, "Accelerate Action," emphasised the urgent need to dismantle the systemic barriers and biases that women still face in professional environments.

The event featured Olympic Gold Medallist Kerri Pottharst, whose decades of expertise in goal achievement and competition provided invaluable insights. As one of the world’s top volleyball players, Ms Pottharst has represented Australia for more than 20 years and is now a renowned speaker, coach, and author.

The panel discussion was equally enlightening, with Taz Zammit, a leading Australian social media influencer and advocate for inclusivity, offering her perspective on the creator economy.

Dean Kirkwood, General Manager at RIN, highlighted how an inclusive workforce drives innovation, safety, and productivity.

“Our International Women’s Day (IWD) business lunch has sold out for five consecutive years because it brings together Queensland professionals who are committed to championing gender equality,” said Mr Kirkwood.

This event has become a key gathering for professionals of all genders who are dedicated to advancing women’s roles in the workplace.

With the 2025 event sold out, RIN encourages early registration for the 2026 IWD lunch.

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Shaping Tomorrow Celebrating Extraordinary Young Leaders

March 20, 2025

Last weekend, the Zonta International Women’s Day High Tea celebrated more than just a tradition—it honoured the extraordinary leadership, resilience, and community spirit of young women shaping the future. The prestigious Zonta Young Women in Leadership Award recognises outstanding young women aged 16 to 19 who go above and beyond in demonstrating leadership and a commitment to public service.

This year’s winner, Arhamah Haider of Whitsunday Anglican School, and runner-up Sanvi Rana, also from Whitsunday Anglican School, exemplify what it means to lead with courage, compassion, and determination. From advocating for global women’s rights and disaster recovery to working tirelessly to improve healthcare access in rural communities, these young women are not just shaping their communities—they are transforming them.

Zonta Mackay expressed their pride, saying, "We wish to congratulate all nominees. Thank you to the many Z-Clubs who attended and who work so hard for our causes—we appreciate you! The future is in good hands."

These remarkable leaders inspire us all, proving that with vision and dedication, young women can change the world—today and beyond.

Holy Spirit College Mackay

Natalie Logan
A Year 12 student at Holy Spirit College, Natalie Logan has long been passionate about STEM subjects, leading her to participate in the 2025 National Youth Science Forum.
Beyond her studies, Natalie is actively involved in her community as a netball coach and umpire. She previously served as the Mackay-Matsuura Youth Ambassador in 2023 and currently holds the position of Peer Support Chair on the college’s Student Representative Council. Additionally, she is the president of the school’s Z Club.
Inspired by the mentors she admired growing up, Natalie strives to be a compassionate, enthusiastic, and understanding leader. She plans to pursue a Bachelor of Medical Imaging, aspiring to become a radiographer or sonographer.

Stephanie Parchert
Stephanie Parchert, also a Year 12 student at Holy Spirit College, is serving as the Community Service Chair on the college’s Student Representative Council, overseeing groups such as the Z Club and the Environment Group.
Actively involved in both, she also contributes to the school’s IMPACT (Inspiring, Motivating, Promoting About Christian Teachings) program and choir.
Outside of school, Stephanie has been a dedicated member of the Scouting movement for 12 years, beginning at the age of five. Her experiences in scouting have inspired her to pursue a career in Outdoor Education.

Sarina State High School

Montanah McWaters
A Year 12 student at Sarina State High School, Montanah McWaters was recently inducted as School Captain for 2025. Her leadership extends far beyond her title, as she takes the initiative to create opportunities for others, ensuring inclusivity in all aspects of student life.
Passionate about reproductive health, Montanah participated in the 2024 Ovarian Cancer Workout 4 Women, where she was recognised for her outstanding early contributions.
She aspires to become a high school teacher, believing that by fostering critical thinking and the power of knowledge, she can help shape a brighter future for others.

St Patrick’s College Mackay

Elena Mathew
A student at St Patrick’s College, Elena Mathew is deeply committed to community involvement and intends to continue making a lasting impact, particularly on youth.
Elected as a councillor for the Mackay Youth Council, she will complete her term in 2026 and has also been appointed as the Gratitude Initiative Ambassador for the next two years.
In addition to her civic engagements, Elena aspires to study Radiology at the University of Queensland (UQ) and later specialise in neuro-radiology.

Mikayla Green
As the School Captain of St Patrick’s College, Mikayla Green enjoys gardening, sewing her own clothes, and spending time with family.
Her personal goal is to study a Bachelor of Law at Bond University on a full scholarship. She hopes to become the youngest female District Court Judge in Queensland’s history. After graduation, she intends to return to Mackay to work as a Crown Prosecutor before progressing to a Magistrate’s role.
Mikayla also plans to take the bar exam to become a barrister.

Whitsunday Anglican School

Amelia Bishop
A proud Aboriginal descendant of the Kamilaroi people, Amelia Bishop currently lives on Yuwi country in Mackay and is a Year 11 student at Whitsunday Anglican School. She aspires to study medicine and improve Indigenous health and well-being across Australia by establishing Indigenous GP clinics that serve rural and remote communities.
Amelia is highly active in her school and local community, engaging in volunteer surf lifesaving, serving as President of the Whitsunday Anglican School Zonta Club, volunteering for NAIDOC Week and the Mackay Road Runners, assisting with Zonta Birthing Kits, and competing in inter-school debating. She is also the founder of her business, Indigenous Scrunchies, and has been selected to attend several national university programs.

Arhamah Haider (Winner)
A Year 11 student at Whitsunday Anglican School, Arhamah Haider is a United Nations Youth Student Ambassador who believes in turning talk into action.
Her extensive achievements include representing Australia at the UN Youth Conference in New Zealand, competing nationally in the UN Youth Voice competition, working with UNICEF to amplify the voices of women in Gaza, and being the youngest Minister in Queensland Youth Parliament for Fire and Disaster Recovery. She was also accepted into Harvard University’s highly competitive ‘Justice’ course, co-founded 'The Gratitude Initiative' supporting women in need, and was a state finalist in both the Tom Stephenson Community Cup and national Slam Poetry competitions.
A talented speech and drama performer in Mackay, Arhamah is a passionate advocate for change.

Sanvi Rana (Runner-up)
A Year 12 student and current School Captain at Whitsunday Anglican School, Sanvi Rana plans to pursue a Bachelor of Medicine and Bachelor of Surgery at Monash University in Melbourne.
She aspires to improve healthcare accessibility in rural communities, ensuring better medical services for remote populations.
Sanvi’s extracurricular activities include serving as Secretary and President of the WAS Interact Club, volunteering as a face painter for Troppo Market (raising over $1,500 for Rotary), assisting children with disabilities at Sony Camp, and contributing to events such as Open Day and the Whitsunday Voices Youth Literature Festival. She has also participated in UN Youth Voice competitions and nationwide Mathematics and Science competitions.

Congratulations to all nominees on their outstanding achievements and dedication to leadership and service.

Sanvi Rana, Arhamah Haider, Natalie Logan, Stephanie Parchert, Elena Mathew, Mikayla Green, Montanah McWaters, Amelia Bishop. Photo credit: Cherrie Hughes

Winner: Arhamah Haider

Runner-up: Sanvi Rana

Natalie Logan

Mikayla Green

Amelia Bishop

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Strength, Spirit, And Leadership Mackay’s Women Leading The Way

March 20, 2025

March is a powerful month of celebration and reflection, marking International Women’s Day, Queensland Women’s Week, and International Women’s Month. It’s a time to honour the incredible women in our community—mums raising the next generation of champions, grandmothers sharing their golden wisdom, business leaders breaking barriers, students striving to make a difference, frontline workers saving lives, and those who unite women through networking and support.

These women are the backbone of Mackay, shaping our community with strength, compassion, and resilience. From boardrooms to classrooms, from healthcare centres to local events, they make our region thrive every day.

As we celebrate their achievements and contributions this March, we acknowledge that while progress has been made, the journey toward equality continues. This feature shines a spotlight on just a few of Mackay’s remarkable women—champions in their own right—who inspire us all to build a stronger, more equitable future.

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Team Activity Picks Up

March 20, 2025

Simon Hood, Wilmar Manager Grower Marketing

As the ground dries out and activity picks up on farm, so does the activity of our Grower Marketing team. We are in the process of organising our popular shed meetings where we come on farm and update growers on our recent results, the global sugar market and new products or services we can offer.

This will be followed up in June with a regional tour by our Senior Sugar Trader Peter Bingham to deliver an in-depth analysis of global production and consumption forecasts and consequent price expectations. If you’re interested in attending one of these events near you, please reach out to your local consultant to
register your interest.

While talking with growers, consultants have also been setting up the pricing mechanisms for the 2025 season and checking that GEI nomination estimates line up with initial crop estimates. For growers who want to control their pricing more closely we recommend using the Grower Managed
Production Risk Scheme (GMPRS) for the last third of your 2025 season crop over the Production Risk Pool.

While the Production Risk Pool has been performing well over the past few years there is no guarantee of gaining a higher return versus pricing yourself and we have seen many growers achieve above average returns. Those growers who don’t market with Wilmar are unfortunately missing out even further, with our Production Risk Pool currently forecast to pay more than $23 a tonne higher than QSL’s Harvest Pool for the 2024 Season.

A quick reminder for growers that all Call, Target and GMPRS pricing for the 2024 season needs to be completed by 18 of April. On a similar timeline, the set-up of Call and Target pricing for the 2025 season needs to complete by the end of April, so the GMPRS nominations can be opened at the beginning of May. We are also getting plenty of enquiries about the opening of nominations for the 2026 season Managed Pool Plus, so stay tuned for further announcements on that opportunity.

When not helping growers with pricing and pooling information, the Grower Marketing consultants are out and about in the local communities. We are proud to have extended our sponsorship budget this year to include a range of sporting teams and community activities through the regions.

Recently several Wilmar Sugar and Renewables staff including our Burdekin Business Development Manager, Owen Richards, participated in an International Women’s Day Fun Run organised by Mater Chicks in Pink. The Sugar and Renewables team raised more than $1,200 for breast cancer research.

Wilmar Grower Marketing’s Owen Richards, back right, was part of the Sugar and Renewables team that
participated in an International Women’s Day fun run. He’s pictured with (back, from left) Sarah Harding,
Renay Wyllie, Paula Scarabel, Peter Larsen, Helen Burbidge, Yvette Drysdale and Raymond De Lai. At
front are Clara Richards, Casey Drew and Miles Newman. Photo supplied

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Women Uplifting Women To ‘March Forward’

March 20, 2025

International Women’s Day provides a highly visible lens to spotlight women’s contributions and elevate issues, however this special day should be only part of the story.

If we are to effect real change, we need to be influencing and advocating for change as part of ‘business as usual’.

Women’s influence is everywhere in society – as parents, sisters, aunts, grandmothers, friends, teammates, and colleagues – and historically while many of these roles are informal, they should not be underestimated in the positive impact they provide for girls and women.

There is however, in my view, an added responsibility for women who hold official roles of leadership and power, to play a pivotal role in challenging the status quo and advocating for change and importantly, choice and opportunity.

The increasing presence of diverse women in formal positions of power challenges stereotypes and provides highly visible role models inspiring future generations of female leaders – at a local, regional and national level. ‘You can’t be it, if you can’t see it’. The more women in these roles blazes trails, expands options, and breaks down barriers – plus, it creates momentum for other women to follow. It reshapes public perceptions about what leadership looks like and breaks ground for a changed narrative.

It may seem unbelievable to younger generations that, for much of history, women were financially excluded, only breaking through these barriers in the 20th century. In Australia, for example, it wasn’t until the Sex Discrimination Act of 1984 that women could obtain a loan or mortgage without a male guarantor.

It’s crucial we have not only gender diversity but also more importantly that women bring diversity of thought and perspective to push for systemic change and structural reforms, as well as influence cultural change. Critically, women in power have a unique platform to draw attention to issues that may have been overlooked – whether it be in a workplace, sport or society more broadly – that not only benefit just women but also our communities generally, and effect transformation.

To move forward as a society, we need both women and men to be bold advocates in business, industry, politics, and the community. By using their influence strategically, they can create positive change with a lasting ripple effect on society as a whole.

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Mackay’s Heroes Supporting Queensland In Times Of Need

March 20, 2025

Mackay has been blessed so far this year, avoiding the worst of natural disasters. But when ex-Tropical Cyclone Alfred devastated Southeast Queensland, our local emergency services stepped up to help those in need.

Sixteen Mackay police officers, including newly promoted Superintendent Dean Cavanagh, deployed south to assist their counterparts. Their dedication embodied the Queensland spirit—showing up when it mattered most.

Our SES volunteers also answered the call, with 85 personnel from Mackay, Mirani, Rockhampton, Gladstone, Yeppoon, and the Whitsundays heading south to provide vital support in hard-hit areas like Redlands, Redcliffe, and Capalaba. They worked tirelessly alongside emergency responders from across the state, ensuring communities received the help they needed.

Behind the scenes, 12 staff from Central Region SES offices played a crucial role in managing operations at Coordination Centres, ensuring resources were effectively allocated. And the commitment doesn’t stop—another group of SES volunteers deployed last weekend, continuing Mackay’s legacy of support.

This level of dedication doesn’t happen without sacrifice. I want to extend my deepest gratitude to these volunteers, their families, and their employers for their selflessness. Their willingness to leave home and work to assist fellow Queenslanders is truly remarkable.

As we approach Easter, I encourage everyone to support regional Queensland. While Southeast Queensland is open for business, so too are Mackay and the Whitsundays. With stunning beaches, islands, natural wonders, staying in hotels or camping, lifetime memories will be made. Our region is the perfect place to relax and explore.

Choosing to visit Mackay this holiday season not only guarantees unforgettable experiences but also helps support local businesses and communities that rely on tourism.

The generosity of our volunteers and the resilience of Queensland communities is inspiring. Mackay’s emergency service personnel continue to make us proud, proving once again that when disaster strikes, Queenslanders stand together.

Nigel Dalton MP

Member for Mackay

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Marketing + Margaritas The 1950s Called + They Want Their Marketing Back!

March 20, 2025

If your idea of marketing to women involves pastel packaging, soft imagery or throwing a “girl boss” in there, it’s time for a rethink. Women make up a massive part of the consumer market, but too many brands still rely on stereotypes that srsly miss the mark. The good news? It’s not hard to do better – here’s how >>

   Drop the stereotypes

Not all women are into babies, cooking + fashion (srsly – have you seen what I wear??!). Not all Mums want “Mum life” products. Women are just as diverse as any other customer base, so ditch the assumptions + get specific about who you’re really talking to.

   Dig into the data

Forget guesswork – what are your female customers actually buying? What are they searching for? What problems do they need solved? Social media insights, surveys + real purchasing history will tell you way more than outdated marketing playbooks. And this isn’t just for marketing to women – the more you work from data, the more informed your marketing decisions will be.

   Make your brand feel like it’s for them

If women (or any group of people) are an afterthought in your marketing, they’ll know. It’s 2025 peeps – accepting that it takes all kinds to make the world go round isn’t just “PC”, it’s actually better for your business. Do this by ensuring your branding, messaging + imagery reflect a mix of experiences.

   Talk like a real person

No one likes being spoken down to, and yet, so much marketing still talks at their audience, rather than to them. Ditch the fluff, the forced “feminine” tone + anything else that feels try-hard (especially when marketing to younger peeps!!!). Just be clear, and talk like you’re a human being, speaking to another human being (shock horror – the secret to marketing revealed right there!!!).

   Focus on what matters, to them

Just like any audience you are marketing to – the first Q is always >> What’s in it for them? Features are nice, but people want to know how a product or service actually improves their life. Does it save them time? Reduce stress? Make their day a little easier? That’s the good stuff – lead with that.

The bottom line

Great marketing isn’t about “targeting women” – it’s about knowing your audience + speaking to them in a way that actually connects (and sounds like you give a crap about them!). Get that right, and you’ll build a brand that people (women included) actually want to engage with.

Jade McAuley

Director at Rebel Nation

#marketingdigitaldesign

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International Women’s Day High Tea The Zonta Club of Mackay

March 20, 2025

The Zonta Club of Mackay’s International Women’s Day High Tea was bigger than ever this year, bringing the community together to celebrate women’s achievements and push for meaningful progress.

Held with the generous support of Area Specialist as the major sponsor, the event featured raffles, silent auctions, and thought-provoking panel discussions on the 2025 UN theme, March Forward – It’s Time to Turn Promises into Progress. The afternoon was a celebration of resilience, highlighting the contributions of women in the region while reinforcing the need for continued advocacy.

Zonta International is a global organisation dedicated to improving the lives of women and girls through service and advocacy. The Mackay club’s high tea reflected this mission, fostering community engagement and supporting initiatives that drive change.

With its biggest turnout yet, the event was a powerful reminder of the strength in unity and the collective effort needed to create a more equal future.

Photo credit: Cherrie Hughes Social Media & Photography

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Mackay Police Uncover Major Drug Haul Over $1 Million In Drugs And Cash Seized In Mount Pleasant Raid

March 21, 2025

In one of the region's biggest drug busts in recent times, police have charged three people with drug trafficking and possession following a major search warrant operation in Mount Pleasant.

Mackay’s Tactical Crime Squad, along with the assistance of the Dog Squad, executed a search warrant at a Lachlan Street address last month on February 28. The operation uncovered over a staggering $1 million worth of cocaine, methylamphetamine, and cash.

Authorities confirmed the seizure included approximately a kilogram of cocaine, $129,000 in cash, as well as 600 grams of methylamphetamine.

Detective Inspector Emma Novosel emphasised the significance of this seizure in disrupting drug distribution in the region.

“Through targeting those involved in the trafficking and supply of dangerous drugs, we aim to detect, disrupt and deter these activities that cause harm to our community,” Detective Inspector Novosel said.

Senior Sergeant Scott Ingram, the Officer in Charge of Mackay’s Tactical Crime Squad, added that, “A seizure of this size will definitely have an impact.

“It’s hard to say specifically, but it’s a substantial seizure that would translate into thousands of sales.”

The investigation had been ongoing for about a month before the search warrant was executed. Police are continuing to examine potential links to larger crime networks.

“We are continually investigating whether those arrested are part of a larger syndicate or connected to organised crime, but it’s still under review,” Senior Sergeant said.

Police forced entry into the residence, locating a significant quantity of drugs and cash in the master bedroom.

As a result of the operation, three individuals were charged.

A 39-year-old Mount Pleasant man has been charged with three counts of possessing dangerous drugs, and one count each of receiving or possessing property obtained from trafficking or supplying elsewhere than Queensland, contravening order about information necessary to access information stored electronically, possessing utensils, and authority required to possess explosives.

He has been remanded in custody and due to reappear before Mackay Magistrates Court on May 28.

A 36-year-old Mount Pleasant woman has been charged with three counts of possessing dangerous drugs, and one count each of receiving or possessing property obtained from trafficking or supplying, possessing utensils, and authority required to possess explosives.

She is due to appear before Mackay Magistrates Court on March 18.

A 39-year-old Cooee Bay man has been charged with possessing dangerous drugs.

Authorities continue to urge community members to report any suspicious activity.

“We encourage the public to provide any information that may assist us, either through Policelink or Crime Stoppers,” Senior Sergeant Ingram said.

“If you are offending, we will make your investigation and your targeting a priority.

“We are here to ensure public safety every day of the week.”

Senior Sergeant Scott Ingram, the Officer in Charge of Mackay’s Tactical Crime Squad. Photo credit: Hannah McNamara

Footage from body cam - Photo source: QPS Media

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