Residents and tourism operators in Airlie Beach are celebrating this week following news that our local holiday town received the silver accolade in the Top Small Tourism Town category.
The Australian Top Tourism Town Awards were held in Canberra and Federal Member for Dawson Andrew Willcox attended the event along with Whitsunday Tourism representative, Aimee Cameron.
Presented by the Australian Tourism Industry Council (ATIC), the annual Awards program recognises and celebrates Australia’s best holiday destinations and honours communities across the country who demonstrate a commitment to visitor excellence.
Airlie Beach was successful at state level which enabled it to move through to the national awards.
Bowen was also nominated in the highly competitive Top Tourism Town State Awards due to the size of its population, but unfortunately did not win this year.
Tourism Whitsundays Chief Executive Officer, Rick Hamilton stated that being awarded silver confirms Airlie Beach is a world-class destination loved by Australians and is the perfect overseas destination, right on our doorstep!
“The Whitsundays is the most tourism-reliant region in Queensland with one in three jobs directly related to tourism. Winning silver in the Small Tourism Town category in the Australian Top Tourism Town Awards shows that Airlie Beach punches well above its weight.”
“Being recognised at a state level was a massive achievement for the region and our tourism operators. Being honoured at a national level as the runner-up Top Small Tourism Town in Australia is outstanding,” Mr Hamilton said.
These awards are an opportunity for state finalists to showcase their local towns to a panel of judges and have their town promoted on a national stage.
Regional Tourism Organisations, Local Tourism Organisations, and Councils in conjunction with accredited Visitor Information Centres submitted a state award submission in early 2023, with results announced in June.
Whitsunday Regional Council Mayor, Julie Hall said the award was excellent news for Airlie Beach and the broader Whitsunday region.
“Tourism is one of the three key pillars for our regional economy, and being awarded silver in the national awards is just a reward for the resilience and passion of our tourist operators and the leadership shown by Tourism Whitsundays (TW).
“Council are proud to be the major funding supporter for TW and look forward to partnering with them to continue promoting our Whitsunday region as one of Australia’s top tourism destinations.”
“This is not only recognition for Airlie Beach as one of Australia's best Small Tourism Town 2023 but also for Proserpine, Bowen, Collinsville, our islands and everywhere in between who all offer such a diverse range of visitor experiences,” she said.
Federal Member for Dawson Andrew Willcox and Whitsunday Tourism representative, Aimee Cameron attended Australia’s Top Tourism Town Awards in Canberra last week. Photo supplied.