Wednesday, August 20, 2025

Issue:

Mackay and Whitsunday Life

Bowen Representing At Queensland Information Centre’s Association

Bowen is well represented at the annual Queensland Information Centre’s Association (QICA) conference being held in the Moreton Bay region this week.

Three Bowen Tourism and Business team members are at the conference at Sandstone Point, networking with other information centre staff, exchanging ideas and learning about industry trends.

The annual conference is held at a different location each year and was hosted by Bowen in 2019.
Manager of Bowen Tourism and Business, Leanne Abernethy said there were about 100 accredited Visitor Information Centres in Queensland.

“The annual conference is always a great networking opportunity, and we always come home with new ideas that we can implement," she said.

This week’s program has included study tours and guest speakers from many stakeholders including the Queensland Tourism Industry Council (QTIC), Tourism and Events Queensland, Caravanning Queensland and Drive Queensland.

Bowen Visitor Information Centre welcomed a record number of visitors in the past financial year and has started the new financial year very strongly with another record month in July.

“As our number continue to increase, we like to be up to date with industry trends and visitor expectations,” Leanne said.

“We know the importance of the drive market to our regional economy and the annual conference is a way to connect with other stakeholders so we can continue to improve our services.”

Bowen Tourism and Business team members – Cindy Tonks, Leanne Abernethy, and Glenn Womal. Photo supplied

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