Bowen’s Big Mango and Bowen Tourism and Business have celebrated another set of massive milestones, with close to 48 thousand visitors welcomed through the Bowen Information Centre.
Exactly 47,812 people stepped foot into the Bowen Information Centre and Information Booth in the previous financial year, with the previous highest record being from two years ago, with only 42,945 people.
This increase of 11 per cent comes off the back of the Big Mango’s 21st birthday which saw national coverage.
Chair of Bowen Tourism and Business, Jenn Honnery said this result was fantastic and meant that the organisation had not only reached pre-covid levels but had fully recovered and continued to grow since the pandemic.
“Our presence online, on TV, radio, and in print regionally and nationally has been strong in the past two years and we are now reaping the benefits,” she said.
The Bowen Information Centre also broke their record for more visitors in one day, on June 28, with 512 people greeted, breaking the September 2022 record of 439 visitors.
Whitsunday Regional Council Mayor Julie Hall said Bowen has always been a destination that captures the hearts of travellers from around the globe.
“The record visitor numbers at the Visitor Information Centre are not simply a reflection of our region’s natural wonders, but a testament to the exceptional efforts of the team at the centre and their tireless work and innovative ideas,” Mayor Hall said.
Bowen Visitor Information Centre hits another milestone, days before end of financial year. Photo supplied