Catch Up With Sonny

With Sonny Ivanovic from F45 Airlie Beach

In the six F45 studios across Queensland that I have started, this has always been my mission brief: introducing exercise to people’s lives because it can literally save them their life.

I’m Sonny Ivanovic, a qualified personal trainer and the owner of F45 Airlie Beach. In this column, Catch Up With Sonny, I will write about all things fitness every month, sharing what there is to love about the world of physical activity, its benefits, and why it is so important.

Now that the housekeeping is done, here is what I wanted to talk about this week:

Choice can be paralysing.

When a whole gym is in front of you – the rowing machines, the dumbbells, the ellipticals, the various class types – this can be enormously confronting.

In the industry, we are constantly reminding ourselves that stepping into any fitness facility for many, is a huge barrier for most people. It`s something that every single day, stops people from achieving their goal of being fitter and healthier. Because what do we mean when we want to feel fit? We want to better ourselves, and in turn, better our quality of life, and generally even those closest to us.

The reality is that barrier to entry can comprise of hundreds of reasons not to do something – which in turn can then exist and impact in every facet of our lives.

At my F45 studio, we help people tear down that wall. In some cases, people who have been non-exercisers their whole lives come to us and are not turned away by reasons not to do this, but reasons to do it. For us, it is providing that option for people who want to improve their health – both mental and physical.

I know what we do in this industry is special. We save lives by building confidence, and creating communities for people - plus, where else can you meet 30+ like-minded people all cheering you on?

Sonny Ivanovic

‍