Confidence On The Runway

Mackay’s Beeyoutiful Pageant Inspires All Ages

In a world often focused on competition and comparison, the Beeyoutiful Charity Pageants offer a refreshing alternative: a space where local women, girls, and even men can shine, grow, and celebrate themselves, without the pressure of rivalry. More than crowns and sashes, the event is about nurturing confidence, fostering self-love, and creating a supportive, joyful environment where everyone is encouraged to step into their best self.

Founder and event organiser Jenna Kerschbaumer reflected on the magic of the day.

"I needed to get my tissues multiple times – it was just beautiful to see the girls grow in confidence and come out of their shell, from doing the master classes in the morning to absolutely killing it on the runway in the afternoon."

Jenna emphasised the core mission of the pageants.

"Everyone walks away winning because they've increased their confidence, mindset, or love for themselves, more than what they had when they started the event in the morning."

From ages eight to adults in their thirties, participants of all backgrounds and abilities embraced the experience.

"We had people of all ages, backgrounds, and abilities—anyone who wanted to enter could, and that was beautiful to see," Jenna said.

The event’s structure combines mindset workshops, runway training, and personal development tasks.

"The first task of the day was for the girls to look into their phone camera and repeat affirmations. When you repeat something to yourself, your brain starts to believe it," Jenna explained, a technique that instilled immediate confidence.

The Beeyoutiful Pageants also nurture a sense of giving back. Across all fundraisers, Jenna and participants raised $3,000 for the Children’s Starlight Foundation.

"I really love the community volunteering side of it. Anyone can do this without a sash, crown, or title… you just have to take that initial step into it.”

Judges and volunteers helped make the day memorable, including Nigel Dalton, Member for Mackay MP, who said, "Being part of the judging panel gave me a real appreciation for how this event empowers women and girls to celebrate who they are, beyond just looks.

“It’s about confidence, community, and embracing individuality.”

Alongside Nigel were Sandi Kelly from Sirens Tantalizing Beauty, and Kaley-Jade Baker, radio announcer from Star 101.9. MC Fallon Drewett from the Just Saying Project and volunteers such as Nikki, Miss Australia Legacy 2025, and Nikita from Little Niks Beauty—who generously donated hair and makeup services—ensured the day ran smoothly.

The impact of Beeyoutiful is already evident beyond Mackay. Jenna proudly shared, "One of the girls who was crowned Little Miss Beautiful has gone on to enter a national pageant.

“And that’s exactly why I bring these events to Mackay—to give people a taste of what it’s like and inspire them to pursue bigger competitions if they can.”

Supported by local sponsors including Jim’s Mowing Paget, Marty Streaker Photography, Harvey Norman Bedding Mackay, and Udo Jatke from New Level Real Estate, the pageant continues to provide an avenue for confidence, community, and self-love.

Congratulations to all winners and entrants:

Winners:

Little Miss Beeyoutiful: Cindy Litzow
Junior Miss Beeyoutiful: Darley Vernalls
Miss Beeyoutiful: Madison Richardson
Ms Beeyoutiful: Lauren Heitman

Entrants:

Cindy Litzow, Jacinta Jones, Stella Versaci, Olivia Poynton, Darley Vernalls, Imogen Argus, Alexis Versaci, Zoe Place, Madison Richardson, Jessica Kirsopp, Lauren Heitman, Tegan O’Keeffe

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Beeyoutiful Charity Pageants offer a supportive, non-competitive space for all ages to grow confidence, celebrate themselves, and give back to the community. Photo credit: Marty Streaker Photography

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