Hi Everyone,
This week it has been wonderful to see so many of our local tourism operators receive national acclaim and recognition for all their hard work at the Qantas Australian Tourism Awards which were held in Sydney last Friday night.
Our region brought home two golds, one silver and one bronze award, representing 25 per cent of the total awards given to all Queensland operators – this huge contribution helped enable our state to top all others and be crowned best state for tourism in our country.
Well done everyone!
We spoke with many of the operators this week (see our special feature on pages 10-13) and each was asked what it took to top Australian Tourism.
The four central pillars of success that the owners of these incredible businesses mentioned most were – passion, consistency, innovation and resilience.
I can see how these admirable qualities helped these businesses stay on track as they battled through challenging times such as Cyclone Debbie, Covid 19 and the restrictions that followed.
It was resilience that got them through and saw them come out smiling on the other side.
It was innovation that allowed them to pivot their business model and adapt to a changing tourism landscape.
It was consistency that saw them show up every morning and deliver a quality product no matter what.
And of course what ties it all together is passion – with enthusiasm, motivation and a genuine love for their jobs promoting the magical holiday destination of the Whitsundays – anything is possible!
Once again, a huge congratulations to everyone involved in the local tourism industry – from crew to cleaners, owners to skippers, the wonderful team at Tourism Whitsundays and of course each of us in the community for providing a warm welcome.
Rach
Quote of the week:
“If you do what you love, you’ll never work a day in your life” (Marc Anthony)
