FROM FARMLAND TO CARAVAN PARK

The Pioneering Pattemores leave their mark on Airlie Beach

It was early in 1961. Edwin and Bernice Pattemore were holidaying in North Queensland and discovered Airlie Beach. After deciding to stay the night at the Airlie Beach Motel, they purchased tickets to visit some of the islands. While driving to the old wooden jetty at Abell Point, they noticed a “For Sale” sign on a farm owned by Dick Harris situated at the bottom of the hill as you enter Airlie Beach. Edwin left Bernice at the jetty and returned to enquire more about the farm sale. And the rest is history …

Before leaving Airlie Beach, they had purchased the property of seven acres on first sight. The Pattermores went on to develop that land, fulfilling a long-time dream of Ed’s to own and operate a caravan park. At this stage there was only one caravan park in the area, that being at Proserpine. There were two camping reserves available - one located on the site near where the weekly markets are presently held in Airlie and a small camping area located on the beach opposite where the Cannonvale School now stands.

Back home in Caloundra, it was full steam ahead to finalise building commitments and before long, Ed was loading up his FJ Holden ute and caravan and was bound for Airlie Beach; a second ute and trailer load of materials soon following. During the next school holidays, Bernice and the children travelled north to the inspect the new adventure and to assist. Son, Rodney, described that the working hours were long, conditions were average but the excitement was high. Ed Pattemore’s Airlie Beach Caravan Park was becoming a reality.

By late 1961, the caravan park was opened with vans literally waiting at the front gate. There were about twenty grassed sites available at the time. The work was by no means complete and Ed made concrete slabs for caravans to park beside and cleared overgrown grass to make more sites.

As Christmas approached, Ed placed coloured lights in one of the large pine trees in the front of the park adding to the atmosphere. After a festive season when the lights were turned off, Ed was approached by local fishermen to leave the lights on as they were using them as a landmark to navigate their return at night. Airlie Bay was becoming a busy port.

By December 1962, the entire family had settled in Airlie. The caravan park continued to grow. Cabins were built and more sites were created. The area across the small gully that ran through the property was extended with terrace style landscaping, concrete slabs, caravan power and water points as well as a second amenities block on the back boundary.

When Airlie Beach had started to expand, and with it the charter boat industry, Ed had foreseen a need and became involved in arranging cruises and charters - a great incentive for caravan park patrons to stay a bit longer. Before long, he was selling tickets from the office which also served as a shop for guests’ needs. By 1965, the Airlie Beach Store (which burnt down in 2018) had replaced the caravan shop and office and more caravans had been added for use as overnight accommodation.

The business flourished. Many patrons returned each year; many more came on the recommendation of previous guests. School holidays were also popular with locals from Proserpine, Bowen and Mackay. Airlie Beach was moving ahead.

In 1967, Ed sold the business to Tom and Ivy Matthews. This later became what was Wanderer’s Paradise. Ed and Bernice remained in the area for a while before heading off in different directions but not before they had left their mark on the tourism industry of Airlie Beach.

Story and photo courtesy Proserpine Historical Museum. Thanks also to Rod Pattemore for his recollections.

‍

Pattemores Caravan Park 1963 with Bernice in centre. Photo supplied: Proserpine Historical Museum.

‍