After years of building a successful career on the Gold Coast, local real estate agent Kath Barker has returned to the Whitsundays with a fresh perspective on the industry choosing to go out on her own and offer something a little different, Compass Realty Whitsundays.
Having first lived in the region in the late 1980s and early 90s, Kath has strong ties to the area.
“My dad lived here for many years, and when my husband suggested moving back, at first I thought he was crazy. But once we made the move, it just felt right.”
With a background in both construction and real estate, she has combined her knowledge of property with her desire to provide a more personalised service. Instead of handling dozens of listings at once, she has deliberately positioned herself as a boutique, independent agent.
“I only take on a small number of listings at any one time,” she explained.
“Clients of mine get a really good, personalised service.
“I'm there. I answer the phone. I go and meet with them. I'm the one who does the open homes. I'm the one who answers all their inquiries, and I am the direct link between them and their buyer.”
Kath has sold lots of properties over the years, and understands that it is a stressful and emotional process.
Her career in real estate began on the Gold Coast, where she worked for LJ Hooker, one of the region’s largest agencies. The fast-paced environment gave her valuable experience but also left her burnt out. “At one point I had 20 listings and hundreds of inquiries coming in every day, it was full on,” she said.
In the 18 months since launching her independent business, Kath has steadily grown her Compass Realty Whitsundays clientele through word of mouth and networking. From helping local families to selling property remotely for interstate clients she’s never even met in person, she has proven that a smaller, more personalised approach can thrive in a competitive market.
“I’m not trying to compete with the big agencies—they have their place in the market she said.
Compass Realty Whitsundays approach is more direct, but allows Kath to care for and better understand her clients or potential buyers.
Kath Barker from Compass Realty Whitsundays. Photo credit: R Jean Photography
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