The Whitsundays region has seen unprecedented visitor growth, when compared with 2019 statistics.
Results gathered from the National Visitor Survey (NVS) for the year ending March 2023 showed massive growth and expenditure of visitors to the area.
Most impressive, the area has seen an increase of 41.4 per cent increase over three years, from 2019, and a visitor expenditure of $1.6 billion from 2022 till March this year.
According to the NVS, 59.6 per cent were interstate visitors, with 46 per cent being from New South Wales.
Big numbers brings big spending, with each visitor spending an average of $1,842 each while here, up 24 per cent, and staying on average for five and a half nights, compared to the previous four and a half nights from the year before.
This means people are staying in the region longer and spending more money on services, attractions, and activities.
Tourism Whitsundays CEO Rick Hamilton is thrilled with the results.
"These remarkable records in visitor expenditure and interstate visitation underscore The Whitsundays' status as an unmatched holiday destination,” he said.
“Further to the records, for the first time since 2020, we have international visitor numbers.
“The region has welcomed 36,000 visitors, mostly from the UK and Europe, in the first quarter of 2023.
“These numbers show us that the international demand for The Whitsundays is strong, and we expect that demand to continue to grow in coming months.”
2022-23 has seen unprecedented growth in visitors to the area. Photo supplied
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