Central to a successful tourism industry is collaboration between key stakeholders, especially in the closely connected network of the Whitsunday region.
Bringing some of the great tourist-minds of the region together at the quarterly roundtable lunches is an important part of leveraging off local knowledge.
Hosted by Tourism Whitsundays (TW) and held at Coral Sea Marina Resort, this quarterly roundtable lunch was attended by a selection of key members.
“The view was stunning from the Cabanas which inspired over two hours of productive conversations around the table!” said Rick.
A variety of topics were discussed over the luncheon, giving local operators an opportunity to provide a perspective of their business, outline challenges and future opportunities for growth for the region.
Some of the conversation points included the increased number of recreational vessels in the area, the hugely positive regeneration being seen on our fringing and outer reefs and an update from Councillor Clay Bauman on the many Council activities taking place in the region.
“The new financial year has started, and it brings with it a fresh focus on how we’ll deliver for our members,” said Rick.
“With the start of the new financial year, our focus is continuing to drive demand from our key markets of Brisbane, Sydney, and Melbourne with digital campaigns, supporting new air services such as the Newcastle to Proserpine Bonza route.”
“Tourism Whitsundays continue to host our monthly networking nights, which regularly see attendances of over 120 members.
“This very important event not only connects friends and colleagues but allows TW to provide information around trends, current and future market conditions and our marketing activity that helps generate revenue to our region, not just tourism but through our whole community.”
Attendees at the Tourism Whitsundays roundtable lunch at Coral Sea Marina Resort. Photo supplied
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