Thursday, May 23, 2024


Mackay and Whitsunday Life

Editors Note

Hi Everyone,

As we approach the 200th issue of this fabulous newspaper, we would like to say a huge thank you to you all for taking the time to flick through the pages, read our stories and engage with our advertisers each week.

Over the past four years, thanks to all of you and the dedicated work of our incredible team, we have created a fantastic print media platform that is keeping local story-telling alive.

We have been privileged to experience significant growth during this time and we really appreciate your support in getting to where we are today.

Some of the highlights have included watching our online presence grow – we now have 22,000 unique viewers per month – each choosing to read their weekly news on our website.

This is in addition to the 15,000 printed copies that are distributed around the region each week.

Last year represented another huge milestone moment for the business when we were honoured to be invited by the Burdekin community to launch a new newspaper in the region.

We have now been printing a weekly newspaper for the Burdekin since September and we are pleased to report it is running successfully as well.

Another major highlight was winning four state awards at the Queensland Country Press Awards last year – this included one gold, a silver and two bronze awards - spanning various categories from editorial campaigns to advertising features, and of course the infamous ‘Jenny and Steve’ ad.

This weekend marks a year since we received those awards and a small contingent of the team will be heading down again this weekend – wish us luck!

Regardless of whether we win, however, I feel like we have won already!

Serving the community with local news each week, being privileged to preserve the ongoing history of our beautiful region and meeting so many amazing people along the way – this is our reward.

Each morning I wake and think how lucky I am to do this job and work with this team of awesome people in a community I love.


Quote of the Week: “If you do what you love, you’ll never work a day in your life” (Mark Anthony)

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