Here in the Whitsundays, we’re lucky to live in a place that’s as popular with visitors as it is with locals. Tourism is a huge part of our economy—but so is our quality of life. And when the two intersect, it’s important we get the balance right.
That’s why Council is proposing a change to our Planning Scheme to help better manage where short-term accommodation (STA), like Airbnbs, can operate in Low Density Residential areas.
Right now, STAs are allowed in many zones across the region.
But in quieter, suburban-style neighbourhoods, there’s no clear framework to guide decisions. That makes it tough for both Council and the community when it comes to assessing applications.
We’re not looking to ban short-term accommodation—in fact, it brings in more than $174 million a year and plays a critical role during peak seasons and major events. But we also know some areas aren’t always the right fit for high visitor turnover.
So, we’re proposing a new, three-pronged approach:
A Planning Scheme amendment to map out areas where short-term accommodation may be supported, based on how land is already being used and community feedback.
A licensing system, including a complaints process and a ‘three strikes’ rule, to ensure good operators can continue and problem properties are held to account.
And longer-term housing planning—because this is also about making sure locals can find a place to live, not just visit.
This isn’t a one-size-fits-all approach. We’ve drawn up precincts for potential STA use based on existing patterns, past approvals, and what we’ve heard from you.
Now, we want to hear more with another round of community consultation that kicked off on June 11 June and runs until Sunday 20 July.
We’ll be holding info stalls in Cannonvale, Bowen, Airlie Beach and Dingo Beach—so come along and have a yarn. You can also fill out an online survey or send us an email directly.
Visit Your Say Whitsunday to find out more and get involved. Because when it comes to balancing homes and holidays, your voice truly matters.