Last week I joined Tourism Australia’s Marketplace and the Travel Answer Australia roadshow for a whirlwind tour of America.
Starting in Denver, I met with over 600 travel agents across four stops and finished in LA on Friday.
I love being out on the road, meeting new people and spruiking our region.
Every time I attend one of these events I realise how essential they are for educating travel agents and travel planners on what The Whitsundays has to offer and, in most cases, where we are!
While The Whitsundays is a well-known destination domestically and in Europe, our US friends are still a bit hazy on their Australian geography!
With international visitation numbers increasing and airline capacity returning to 2019 levels, hopefully in the next 12 months, it’s more important than ever to get the word out on The Whitsundays.
The two travel-trade focussed events are just one part of our strategy to engage with travel agents and planners.
We are also inviting Whitsunday businesses to join us at our annual Whitsundays Tourism Exchange in October.
I encourage anyone who has been considering working with or does work with Online Travel Agents or travel wholesalers to register to attend.
During the Exchange, we will be bringing 30 product and travel managers into The Whitsundays for a one-day speed dating style event followed by a famil day.
Register now to maximise your opportunity, simply scan this QR code for further details.
Some of the agents that Rick Hamilton, CEO Of Tourism Whitsundays, worked with in Dallas. Photo supplied
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